Episode description

Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit.

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With inflation and interest rates hitting recent highs, fears of a recession have been mounting around the U.S. For small business owners, the threat of an economic downturn can be terrifying. But it’s important to recognize that recessions aren’t rare events—they happen roughly every 5 to 10 years. That's why it’s crucial for businesses to be equipped with strategies for these tough times. So how can you make sure your business can be resilient during extreme economic fluctuations? 

In this episode, we're revisiting Donald Miller's conversation with Alex Hormozi, founder of Acquisition.com and author of $100M Offers: How To Make Offers So Good People Feel Stupid Saying No and $100M Leads: How to Get Strangers to Want to Buy Your Stuff. Alex shares 4 key steps to fortifying your business against an economic downturn so you can thrive during uncertain times. Tune in and learn how to adjust your finances and output to ensure that you make money (and don’t lose it) during a recession.

Follow Alex on Instagram at Instagram.com/Hormozi.

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