#43 Building a $1.5B+ digital car auction, Peter’s car market predictions, OPENLANE's acquisition of Manheim Canada | Peter Kelly, CEO at OPENLANE
Dec 14, 2023•27 min•Ep 43•Transcript available on Metacast Episode description
In this episode, I'm speaking with Peter Kelly, CEO at OPENLANE.
This episode is brought to you by:
Car Dealership Guy Newsletter - Become an automotive insider in just 5 minutes. Get the weekly email that delivers transparent insights into the car market. Be the first to know where the market is moving, for free. Join here: https://newsletter.cardealershipguy.org/subscribe
CarNow - The industry leader in automotive messaging and digital retailing solutions. See how CarNow can make an impact at your dealership by visiting https://info.carnow.com/cdg
Interested in advertising with CarDealershipGuy? Drop us a line here
Interested in being considered as a guest on the podcast? Add your name here
Topics:
(00:00:00) - Intro
(00:02:41) - Peter’s background
(00:06:40) - Were you the first fully digital auction attempt?
(00:07:22) - What is Open Lane?
(00:09:41) - Acquiring Manheim Canada
(00:12:40) - Do you see the future of car buying being all digital?
(00:14:32) - What is the key to a successful auction at your scale?
(00:16:47) - Supply and demand
(00:21:36) - Looking abroad for value
(00:23:03) - Should American dealers be looking to Canada for vehicles?
(00:25:39) - What does the future of Open Lane look like?
Check out more on OPENLANE here.
Check out the website for more (https://dealershipguy.com) and follow me on X @GuyDealership! (https://x.com/guydealership)
This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.
