S11E08 - Medicine & Miracles: The Power of Hospital Marketing - podcast episode cover

S11E08 - Medicine & Miracles: The Power of Hospital Marketing

Feb 26, 202228 minEp 8Transcript available on Metacast
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Episode description

This week, we look at powerful hospital marketing. Hospitals need marketing to generate much-needed donations. We’ll look at how one hospital uses celebrities, how another uses riveting patient stories and how one hospital threw away the rulebook and created advertising that looks like Nike commercials.

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