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39. Can't Afford to Hire a PR Firm to Promote Your Christian Book? Be Your Own Book Publicist with Dr. Saundra Dalton-Smith
Episode description
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Want to be a guest on podcasts, publications, and TV but don’t have the budget for a PR firm? You’re in for a treat today! My guest is Dr. Saundra Dalton-Smith, host of the I Choose My Best Life podcast, award-winning author of Sacred Rest, and well-known speaker and author coach. Saundra shares:
The difference in self-promotion vs. marketing evangelism
How to pitch yourself to the media on an ongoing basis
Why you should focus on building your email list vs. selling books as a media guest
How her Rest Quiz created four years ago continues to grow her own list (250,000 to date)
Her favorite way potential guests pitch her podcast
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