Episode description
World renowned Corporate Storyteller and Pitch Alchemist Donna Griffit has helped over 1000 startups, corporates and investors raise hundreds of millions of dollars and accelerate their sales with a personal touch and unmatched messaging savvy, in any industry, at any phase.
“The hardest thing for a company is to explain to people what they do and why it matters. I see startups spending tens of hours – if not weeks and months – struggling to get the right words out – and ending up with messages that simply don’t get the desired results. With investors, customers or partners – you only get one shot! You must make it a good one.
I’m here to help you make it a GREAT one! There’s nothing I love more than helping a company cut through their bits and bytes, cracking the DNA of their story and turning it into captivating messages that wow. Let’s make some messaging magic happen for you.”
- Donna Griffit, Corporate Storyteller
Key Points of our Discussion
- Why there's such a buzz about storytelling
- How and why storytelling was born
- The importance of structuring your messaging
- The “deconstructed user story”
- Building metaphors into your structure and storytelling
- The importance of listening in long complex deals
- Researching your customer before a meeting
To learn more about Donna and her company visit her website https://www.donnagriffit.com/ and you can find her here on LinkedIn