Episode description

World renowned Corporate Storyteller and Pitch Alchemist Donna Griffit has helped over 1000 startups, corporates and investors raise hundreds of millions of dollars and accelerate their sales with a personal touch and unmatched messaging savvy, in any industry, at any phase.

“The hardest thing for a company is to explain to people what they do and why it matters. I see startups spending tens of hours – if not weeks and months – struggling to get the right words out – and ending up with messages that simply don’t get the desired results. With investors, customers or partners – you only get one shot! You must make it a good one. 

I’m here to help you make it a GREAT one! There’s nothing I love more than helping a company cut through their bits and bytes, cracking the DNA of their story and turning it into captivating messages that wow. Let’s make some messaging magic happen for you.”

- Donna Griffit, Corporate Storyteller

Key Points of our Discussion

• Why there's such a buzz about storytelling
• How and why storytelling was born
• The importance of structuring your messaging
• The “deconstructed user story”
• Building metaphors into your structure and storytelling
• The importance of listening in long complex deals
• Researching your customer before a meeting

To learn more about Donna and her company visit her website https://www.donnagriffit.com/ and you can find her here on LinkedIn