Episode description
Jason Cutter, CEO of Cutter Consulting Group, is an author, podcaster and sees himself as a sales success architect for companies and individuals. Even though he didn’t have a sales upbringing or background (his bachelor’s degree is in Marine Biology), he knows what it takes to be successful in sales. His new book – Selling With Authentic Persuasion - is focused on helping anyone in sales transform from Order Taker to Quota Breaker.
In This Discussion:
- What authenticity means in the sales profession.
- Self-awareness and being human in sales.
- The keys to long term sales success.
- Jason’s journey into sales and his early experiences.
- The importance of our intention.
- People don’t buy drills, they buy holes!
- Uncovering underlying customer needs.
- The Sales Success Iceberg.
- Why even top performers need ongoing coaching and development.
- A high level overview of Jason’s new book Authentic Persuasion.
Jason’s Links:
Main Hub/Link: www.jasoncutter.com
CCG Website: https://www.cutterconsultinggroup.com/
Authentic Persuasion: https://authenticpersuasion.com/