Ep. 65 - Finding Integrity and Sustainability in Your Brand with Sejal and Margot from Coyuchi - podcast episode cover

Ep. 65 - Finding Integrity and Sustainability in Your Brand with Sejal and Margot from Coyuchi

EXPANDED Podcast by To Be Magnetic™
Oct 25, 2019•1 hr 12 min•Ep 65•Transcript available on Metacast
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Episode description

"This company completely aligns with who I am. I didn’t have to be a different person at work vs at home and now the two can really blend together.” - Sejal

“People really do have this passionate affinity for the brand, and it makes doing our jobs a lot easier.” - Sejal

“It’s important for us to be able to have a chain of custody that is protecting what is being grown all the way through to the end product.” - Margot

Today’s guests are Sejal and Margot of Coyuchi, the organic home textile company with an emphasis on sustainability. In this episode, Lacy shares how she manifested working with this company to help stock the Forest Retreat House. They also speak on the values of Coyuchi and how they source their materials to keep a clean, sustainable, ethically made and organic product. They discuss some of the different programs they’ve started at Coyuchi and how they are growing awareness of what is actually going into textile products so consumers can be more conscious in buying.

In This Episode We Talk About:

  • Lacy’s Travel in the UK
  • The history of Coyuchi
  • Lacy’s personal history with the brand and its products
  • How Sejal and Margot manifested their work with the Coyuchi
  • The value system and partnerships of the company
  • The 5 aspects of Coyuchi’s mission
  • The process of how they keep the integrity of the product as clean
    and clear as possible
  • Each woman’s journey to finding a job that aligned with their values
    and growing with the company
  • Preserving the ecosystems of people’s livelihood
  • The problem of clothing in landfills, and the programs Coyuchi has
    developed to help this
  • Conscious consumerism
  • How self-care relates to the Coyuchi brand
  • The relationship between fibers and food
  • Some of the materials they use at Coyuchi
  • Some of the highlight features of a few of their products
  • The benefits of sleeping with and using the materials in the products
  • Inviting awareness of the “ingredients” of our common textiles
  • How Lacy manifested Coyuchi for the Forest Retreat House
  • The sleep benefits of some of the materials in their different sheet
    options
  • How Coyuchi can serve as an expander for other companies that are
    seeking deeper integrity as they scale

#Resources:

Lacy’s Travels

Four Sigmatic

In the episode:

Tour Gift Bags

#Where to find Coyuchi:

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