Episode description
Did Google Start the New Year with a Search Algorithm Update?
There are always people complaining about drops in traffic and other people happy about traffic increasing. The chatter itself does not necessarily indicate a significant update occurred.
Microsoft Advertisers Could Win Great Prizes
Enter the Microsoft Advertising Sweepstakes by completing the MS Advertising Certified Professional certification, adding a new MS Advertising account, or enrolling in the MS Advertising Partner Program.
How are Headings Really Supposed to be Used for SEO? Google Speaks!
Google’s John Mueller explained how to use H1, H2, and H3 HTML headers in SEO. The different heading levels with keywords don’t affect ranking. Use them to show hierarchical levels of information.