Episode description
The Economic Slowdown Hits Yelp Hard
The coronavirus pandemic’s economic impact has forced Yelp to lay off 1,000 of its workers and furlough another 1,100. Yelp is all about local business reviews, which has declined sharply with shut-downs and social distancing.
During a Recession, SEO More Important than Ever
Although the novel coronavirus outbreak has brought the overall economy to a screeching halt, a survey reveals SEO can and should be maintained as a high priority moving forward through the recession.
New Google Blog Series on SEO Value with Case Studies
A surprising number of businesses still look at SEO with skepticism, questioning its value as an investment among competing priorities for scarce resources. Google’s aim is to convince them SEO is worth it.