Social distancing; quarantining; avoiding bars and restaurants. The very public health guidance that saves lives and slows the spread of COVID-19 would seem to make dating during a pandemic impossible. But people have flocked to online dating apps: Tinder set a record for daily swipes, counting 3 billion on March 29, 2020. Between March and May of last year, OkCupid saw a 700% increase in dates.
Brainstorm hosts Michal Lev-Ram and Brian O’Keefe look at the pandemic-fueled boom in online dating. We hear from Catherine Connelly, a co-founder of The Meet Group, which owns and operates popular dating apps MeetMe, Skout, Tagged, LOVOO and GROWLr. She explains how video dating has driven big revenue at the company over the past year.
Then we hear from ex-Fortune-writer Jon Birger who’s written a new book, “Make Your Move: The New Science of Dating and Why Women Are in Charge.” He tells us why women seeking men might find that a little boldness goes a long way right now.
Also in the episode: Alison Stevenson, a Los Angeles-based writer and comedian, who tells us why she’s giving up on dating apps (at least for now).
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Online Dating Is Crushing It | Brainstorm podcast - Listen or read transcript on Metacast
