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I have a special place in my heart for Joint Ventures and Strategic Alliances. They're one of the most powerful tools for creating exponential business growth.

I personally built an entire company (and sold it) off the back of joint ventures alone and continue to use them in my consulting practice (as should you). They say that "big doors swing on little hinges" and this is demonstrated in strategic JV's.

However, many marketers (especially many internet marketers) believe that a joint venture is simply getting another company to send and endorsed mailing to their email list. In fact, JV's are much more diverse and powerful than that.

So today I invited a very experienced expert, best selling author and JV consultant to discuss how he uses joint ventures in his business so that you can see the art of the possible.

Sohail is the founder of The Joint Venture Group. Prior to starting The Joint Venture Group he built a multi-million dollar Internet training business with only $1,000 that he eventually went on to sell the majority stake in to $150 million dollar IT company. After the IT company went bust in 2008, Sohail lost everything but retained his knowledge and expertise that he’d gained from building a business with over $10 million dollars in sales using joint ventures. Without a product, business or capital he closed his biggest JV to date and went from zero to 4 million customers just 30 days. In 2014, Sohail published his #1 International best-selling book with the late great Jay Conrad Levinson title “Guerilla Marketing and Joint Ventures”.

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• 06:30 - How Sohail went from zero to 4.2 million customers in 18 months.
• 18:25 - The power of "Reframing deals" to work in your favor
• 21:00 - What makes a good creative deal maker?
• 29:28 - How to identify joint venture partners quickly and easily
• 33:47 - What it takes to land a $50 million dollar client
• 43:22 - How Sohail helps others learn the art of the joint venture
• 51:30 - Sohail's upcoming Vegas event

• Guerrilla Marketing and Joint Ventures Book