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Episode 1560:
Jeff Goins shares insights into crafting successful online marketing strategies by emphasizing the importance of storytelling, solving specific problems, and connecting authentically with your audience. His approach highlights the necessity of understanding your market, building trust, and creating content that resonates deeply to convert casual readers into loyal customers.
Read along with the original article(s) here: https://goinswriter.com/how-to-successfully-market-something-on-the-internet/
Quotes to ponder:
"Good marketing isn’t about tricking people; it’s about authentically connecting with them."
"People don’t just buy products; they buy the stories behind them."
"When you give generously and solve real problems, you earn the trust that leads to conversions."
Episode references:
Building a StoryBrand: https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329
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1560: How to Successfully Market Something on the Internet by Jeff Goins of Goins Writer on Digital Marketing | Optimal Work Daily - Career, Productivity and Entrepreneurship podcast - Listen or read transcript on Metacast
