Episode description
How many of you listening put your hard-earned dollar, dollar bills in somebody else's pocket based on the label sewn into a pocket, emblazoned on a handbag, or embossed on the side of a fresh pair of kicks?
Let's go one step further.
How many of you tell your money where to go based on how an ad claims where your life will go if you buy this product?
The US ad industry is a 352 billion dollar industry. That is a lot of money trying to tell and sell you on who you are or could be if you bought x, y, z.
But who do you say you are?
So my guess, is you are known for something? Do you know what that is?
Are you wearing a label based on your experiences? And has that not been wearing on you too?
Maybe it’s time to rebrand yourself for a brand new you.
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