Episode description

If you have ever thought about whether you might be able to turn your sewing into a way to bring in more money then this episode is for you. Or if you already sell things that you have made and want to increase your audience and sales online then be sure to give this a listen.

My guest for this episode is the fabulous Annabelle Bayhan. Annabelle helps people that run their own businesses connect with their audience through social media to find the right people to buy their products and services.

She brings her experience for marketing and project managing in big corporations to online businesses in a way that is simple to follow and fun to apply.

I was totally inspired by our interview and have listened to it several times since editing to start to use her tips and suggestions myself so I hope you love it as much as I do.

In this episode you will hear:

> How to find out if what you make would sell online
> What to consider when moving from a hobby to a business
> How to differentiate yourself from the big businesses and use that to your advantage
> The power of your story
> Tricks to creating engaging and reusable social media content
> How to become your own influencer
> How to get started

Useful links and resources:

Small scale makers:

> Bookhou
> Juicy Glass
> Katies Enamelist

Instagram resources

> Jasmine Star

Youtube video for fabric store explaining the story of each fabric designer

> Let’s talk about fabric with Aims from Indy Bindy Fabrics

Connect with Annabelle:

Website: https://www.annabellebayhan.com/
Instagram: https://www.instagram.com/annabellebayhan/
Facebook:  https://www.facebook.com/annabellebayhan
Twitter: https://twitter.com/annabellebayhan

Connect with me (Jacqui):

Website: https://sewmuchmorefun.co.uk/
Instagram: https://www.instagram.co.uk/sewmuchmorefun/
Facebook: https://www.facebook.com/sewmuchmorefun/

If you enjoy this episode, Annabelle and I would love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device or in your fav outfit, post it to your Instagram Stories and tag Annabelle @annabellebayhan and me @sewmuchmorefun