117 A Practitioner's Guide to Account-Based Marketing - podcast episode cover

117 A Practitioner's Guide to Account-Based Marketing

The Marketing Book Podcast
Apr 07, 2017•41 min•Transcript available on Metacast
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Episode description

"Practitioner's Guide to Account-Based Marketing: Accelerating Growth in Strategic Accounts" by Bev Burgess and Dave Munn 

 

Click here to view the show notes!

https://www.salesartillery.com/marketing-book-podcast/practioners-guide-to-account-based-marketing-dave-munn