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Episode description
The Playbook For Building A $1 Billion Creator Business
Marketing Against The Grain
Aug 29, 2024
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14 min
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Ep 256
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Episode description
Ep. 256 "How do you build a $1 billion creator business from scratch?" Kipp, Kieran, and Morning Brew’s co-founder Alex Lieberman dive into the playbook for building massive creator-led ventures in today's digital landscape. Learn more on leveraging the immense power of trusted distribution networks, overcoming the inefficiencies in influencer marketing, and why the best creator-led businesses thrive even if the creator steps back. Here’s the full episode with Alex:
https://podcasts.apple.com/us/podcast/alex-lieberman-on-building-a-personal-brand/id1616700934?i=1000665964510
Mentions Grab our curated list of our favorite AI prompts here
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Alex Lieberman
https://www.linkedin.com/in/alex-lieberman/
Morning Brew
https://www.morningbrew.com/
Storyarb
https://www.storyarb.com/
Who is Michael Ovitz?
https://www.penguinrandomhouse.com/books/311042/who-is-michael-ovitz-by-michael-ovitz/
Kevin Espiritu
https://www.kevinespiritu.com/
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Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)!
https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
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and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar,
https://twitter.com/kippbodnar
Kieran Flanagan,
https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
The Playbook For Building A $1 Billion Creator Business | Marketing Against The Grain podcast - Listen or read transcript on Metacast
