Episode description
In this episode, I was lucky enough to interview Joelle Flynn and Sonia Hounsell, co-founders and co-CEOs of FunkkOFF, a company that creates innovative oral care products.
Joelle, a seasoned entrepreneur with a background in finance, and Sonia, an experienced brand manager with a passion for strategy and analytics, share their journey from childhood friends to business partners. They discuss the origins of FunkkOFF, a product designed to remove stains from teeth quickly and easily, inspired by Joelle's experiences in California's wine country.
Sonia and Joelle's complementary skills have been key to FunkkOFF's success. Sonia handles marketing, branding, and strategy, while Joelle focuses on sales and the entrepreneurial aspects of the business. They share insights into their product's unique positioning at the intersection of oral care and beauty, and discuss their experience on Shark Tank, which significantly boosted their visibility. The duo also talks about the importance of partnerships and influencer marketing in their growth strategy, and how they address customer feedback to continuously improve their product.
Immerse yourself in Joelle Flynn and Sonia Hounsell's story of creativity, community, and business brilliance in this episode of The First Customer!
Guest Info:
FunkkOFF
http://www.FunkkOFF.com/
Joelle Flynn's LinkedIn
https://www.linkedin.com/in/joelleflynn/
Sonia Hounsell's LinkedIn
https://www.linkedin.com/in/sonia-hounsell-9185a32/
Connect with Jay on LinkedIn
https://www.linkedin.com/in/jayaigner/
The First Customer Youtube Channel
https://www.youtube.com/@thefirstcustomerpodcast
The First Customer podcast website
https://www.firstcustomerpodcast.com
Follow The First Customer on LinkedIn
http://www.linkedin.com/company/the-first-customer-podcast/