![The First Customer - Audacious Ways To Be Different and Thrive in Business with Roy Osing - podcast episode cover](https://storage.buzzsprout.com/9a2ayycgk5hfpllbaqu74yxby0vx?.jpg)
Episode description
This week I was lucky enough to interview a very cool and articulate guy named Roy Osing. Roy is the author of the book "Be Different or Be Dead".
One of the highlights of Roy's illustrious career was driving a company to billion-dollar annual sales. Roy documented his journey in a book - not the ordinary how-to textbook type - but instead, focused on the unique strategies he employed to achieve this extraordinary feat.
Let's fly all the way to Vancouver and explore Roy Osing's ocean of thoughts through his book "Be Different or Be Dead"!
Guest info:
Be Different or Be Dead:
https://www.bedifferentorbedead.com/
Roy Osing's LinkedIn:
https://www.linkedin.com/in/royosing/
Connect with Jay on LinkedIn
https://www.linkedin.com/in/jayaigner/
The First Customer Youtube Channel
https://www.youtube.com/@thefirstcustomerpodcast
The First Customer podcast website
https://www.firstcustomerpodcast.com
Follow The First Customer on LinkedIn
http://www.linkedin.com/company/the-first-customer-podcast/