Jeanne Hopkins is an author, podcaster, and Chief Revenue Officer at https://www.happynest.com/ (HappyNest) who knows that the voice of the customer is essential to growing a company. In this episode, she shares her strategy for establishing a voice of the customer meeting that encourages collaboration between sales, marketing, and product. She and Michael McNary discuss:
Why voice of the customer is essential
How centering the voice of the customer helps companies grow and pivot
What the Voice of the Customer Meeting looks like
Read a transcript of the episode https://fast.wistia.com/embed/transcripts/yz57mm9d33.html (here).
The Voice of the Customer | Mimeo's Talk of the Trade podcast - Listen or read transcript on Metacast
