Episode description
Episode description
- “If you have complimentary products, you can use your email to act as a cross sell.” @jayde3sai #DTCPOD
- “The other thing that this text does really well is outline all of the different products that are going to be included” @jayde3sai #DTCPOD
We Speak About:
- [00:30] Casper’s cross-selling email strategy
- [02:48] Kopari’s SMS outline
In today’s episode of fantastic emails and texts, we’re looking at content from Casper and and Kopari
Casper is a global brand that creates sleep essentials, while Kopari develops coconut based skincare products
Casper sends out a great outline email that promotes cross-selling, while Kopari has an awesome SMS that advertises their products with UGC.
Stay tuned as we dive into an awesome email from Casper and a visual SMS strategy from Kopari
If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.
Mentioned Links:
Casper email example: https://twitter.com/KAEBEEBUI/status/1438852815363923971
Where to find Kopari’s SMS with UGC: https://fantastictexts.com/beauty/