Episode description

In this episode, Jay goes through a list of questions all brands should ask before selecting an influencer marketing platform to use.

As the influencer marketing industry has grown, so have the number of platforms to manage influencers. There are now 100s of platforms out on the market.

Many brands are now turning to influencer marketing platforms to help scale their efforts and evolve their in-house processes.

Even though jumping to a platform can be appealing, you should make sure you truly need a platform and if you do, ask what kind of platform you need.

Knowing the answers to these questions can help you save time and money

Jay will discuss 6 questions you must ask before purchasing an influencer marketing platform and help you answer whether you even need a platform in the first place. 

For more on this topic, check out our blog post: 

https://trend.io/blog/pick-influencer-marketing-platform

If you’d like to learn more about Trend and our influencer marketing platform for users and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram, LinkedIn, Facebook, and Twitter.