How Focusing on Content Leads the Media Astray - podcast episode cover

How Focusing on Content Leads the Media Astray

Nov 23, 201632 minEp 552Transcript available on Metacast
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Episode description

Bharat Anand, author of The Content Trap and professor at Harvard Business School, talks about the strategic challenges facing digital businesses, and explains how he and his colleagues wrestled with them when designing HBX, the school's online learning platform.