Episode description
Brad Hussey, web designer freelancer turned web design "productizer" and now coach, shares his tips and a specific action plan for how to scale your business by productizing your web design services.
In This Episode
00:02 - Podcast prelude
04:41 - Greeting to Brad
07:58 - Come to Jesus moment
11:41 - Selling value
13:20 - Definition of productize
16:16 - Some examples
20:15 - Productized value
26:00 - Distinctions
27:27 - Being unremarkable
31:31 - Change your mindset
38:11 - Value of outcome
41:23 - Standardized screening
47:19 - Showing generalization
54:23 - Don’t be a tool
54:30 - Consultant thinking
1:04:24 - Clarification
1:07:11 - Wordpress examples
1:18:37 - Having constraints
1:20:49 - Systemized
1:21:56 - System on a software
1:24:28 - Recap
1:25:28 - Where to find Brad
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