Episode description
Web design and marketing agency owner, business coach and partner at BreakIntoWeb, Kelly Diekmann, shares her proven strategy for mapping out a successful business plan after working with many web designers who are serious about building a successful web design business.
In This Episode
04:30 - Greeting to Kelly
08:52 - #1 Make a plan
09:15 - Business plan evolution
10:36 - Doing it wrong
13:59 - Never too late
15:28 - Take it seriously
16:33 - Reverse engineer
19:22 - Digestible chunks
21:04 - What is the why
23:01 - Lifestyle goal
24:28 - Safe decisions
26:40 - #2 YOUR business
31:26 - Giving back
32:28 - Customer care
34:12 - Workflow automation
36:28 - #3 Financial Strategy
37:00 - Pay attention
38:37 - What is top selling
40:39 - Don’t sell yourself short
47:29 - Being a “connector”
48:33 - #4 Avoiding cold call
52:17 - Let people know
53:31 - Tell your secrets
54:53 - Try what works
55:00 - Cold call thoughts
59:58 - #5 Develop a process
1:05:43 - It’s mine
1:06:42 - Outline of plan
1:08:50 - Kelly’s five year plan
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