Episode description
Fan favorite Wes McDowell is back on the podcast to share what has worked well (and what hasn’t) after focusing solely on ONE marketing channel…his YouTube channel!
In This Episode
00:00 - Introduction
01:55 - Greeting to Wes
04:01 - Ultimate business hack
05:31 - YouTube locally
09:29 - Weighing the choice
13:07 - Long form content first
15:50 - Subscriber awareness
19:29 - Attractors
24:13 - Clarify your niche
27:51 - Personal branding
29:54 - Have more authenticity
34:25 - Can lead to monetization
39:24 - When you are your client
41:58 - Know the verbiage
43:13 - Refining the processes
45:20 - Benefit of interviews
48:22 - Where to start
51:58 - Keywords for titles
54:38 - Thumbnail strategy
1:01:18 - Getting the photos
1:05:51 - Video is essential to use
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