214 - Advanced Website Accessibility and How to Sell it as a Service with Colleen Gratzer - podcast episode cover

214 - Advanced Website Accessibility and How to Sell it as a Service with Colleen Gratzer

Sep 08, 20221 hr 11 minTranscript available on Metacast
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Episode description

Website developer and accessibility enthusiast Colleen Gratzer shares advanced strategies for how to build accessible websites along with how to package up accessibility to sell it as a service.

In This Episode

00:00 - Introduction
03:01 - Greeting to Colleen
07:15 - Niche boosted confidence
08:57 - Offering as a service
11:04 - Document accessibility
13:29 - What are the basics
15:22 - Proper coding
18:10 - Convey semantically
19:47 - Page builders
22:55 - Thoughts on Visual effects
26:50 - Usability & accessibility
28:56 - Facts to back up the design
30:32 - Branding colors
33:19 - Legal repercussions
35:36 - DIYer issues
37:59 - Are overlay tools beneficial
40:43 - Even little changes help
46:15 - Staying top of mind
48:22 - Selling as a part of process
53:09 - Be careful how you sell it
56:44 - Audit the design early
1:00:51 - A marathon not a sprint
1:05:50 - Final thoughts

Get all links, resources and show notes at:

https://joshhall.co/214

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