Episode description

In this episode of the Restaurant Technology Guys Podcast, the hosts welcome Chad and Lauren Coulter, co-founders of Biscuit Belly. They share their journey from being pharmacists to becoming successful restaurateurs, developing their biscuit-centered restaurant brand. The Coulters discuss their strategic branding efforts, the challenges and adaptations brought on by the COVID-19 pandemic, and their expansion plans. They also reflect on the importance of maintaining a unique dining experience, both on-premise and off-premise, while highlighting their focus on building a strong, community-centered brand. Listeners gain insights into the operational intricacies of franchising and the duo's vision for future growth.

00:00 Introduction and Welcome
00:27 Meet Chad and Lauren Coulter
02:30 The Origin of Biscuit Belly
17:02 Navigating the Pandemic
22:15 Biscuit Belly's Menu and Experience
24:42 Expansion and Franchising
30:25 Conclusion and Contact Information