Episode description

Customer interactions have gone digital. Whether it is shopping online, ordering food, checking into a hotel, or paying for your bill with your phone—customers expect the same level of convenience and experience online and in stores. This creates pressures for retailers to implement new technologies and transform physical spaces. But if done correctly, it could have huge benefits beyond the customer experience.

For instance, imagine if retailers could use new digital experiences in stores to track and predict every touchpoint in the customer journey similarly to how they would online? With companies like meldCX and Intel®, it’s becoming more and more possible. In this podcast, we talk about the evolution of customer experiences, what retailers can do to meld physical and online stores together, and what a successful omnichannel experience looks like. 

Join us as we explore these ideas with:
Stephen Borg, Co-Founder and CEO of meldCX
Chris O’Malley, Director of Marketing for the IoT Group at Intel®
Christina Cardoza, Associate Editorial Director

Stephen and Chris answer our questions about:

• The evolution of customer experiences
• How retailers are adapting to the changes
• Top retail pain points when working with new technologies
• What a successful retail omnichannel looks like
• How to gain more value from your business
• Making sense of available retail data
• The importance of a partner ecosystem
• Future-proofing your technology investments

For the latest innovations from meldCX, follow them on LinkedIn.