014: LinkedIn mistakes job seekers make & how to optimize your LinkedIn profile - podcast episode cover

014: LinkedIn mistakes job seekers make & how to optimize your LinkedIn profile

May 03, 202325 minTranscript available on Metacast
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Episode description

In this episode of the Career Strategy Podcast, Sarah goes over some of the common mistakes people make with their LinkedIn profiles and guides you towards creating a more dynamic and memorable profile.

Sarah shares:

- Creating posts of value, that would create conversation and interaction

- How to optimize your profile with strategic language

- The two hidden features of LinkedIn that help with visibility

00:21 The problem that I've noticed is that many people don't understand how to really effectively use LinkedIn

01:33 The name of the game here is we need to focus on quality and not quantity.

03:12 Tip #1: the four parts of your LinkedIn profile you must optimize

04:18 The headline is super important because this is heavily factored into the algorithm

08:08 The importance of the about section

10:23 Optimizing your work history

12:28 Five or more skills listed on their skills section are 27% more likely to be contacted by recruiters and hiring managers and talent acquisition specialists.

14:02 Tip number two, two hidden features in LinkedIn to help you be more visible to hiring managers and recruiters.

18:08  Tip number three is you need to strategically increase your visibility with the people and the companies

21:21 Recap

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