Episode description

Founders often listen to the wrong signals when validating their businesses. Let's dive into common validation traps today.

I see three major traps indie hackers have to face: 1) confusing users with customers, 2) getting a bit too much support from our founder peers, and 3) listening to the wrong segments of our user base.

Why do we listen to the wrong people? Founder optimism! We have a built-in confirmation bias — otherwise, we'd never do something as stupid as building our own business... Here's why we fall prey to it, how it works, and how we can escape the trap.

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/business-validation-traps/

The podcast episode: https://tbf.fm/episodes/283-business-validation-traps

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