![331: Geoff Roberts — Playing the Long Game - podcast episode cover](https://img.transistor.fm/H6JModR1YvYhcy_tBkRQsiR141SgjIK9dxMSRF-2RXs/rs:fill:3000:3000:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MjQw/ZjE3MmU4OGZmMjFl/MDIwY2VmOWNjMjkz/NzhmMy5wbmc.jpg)
Episode description
Geoff Roberts (@GeoffTRoberts) is the co-founder of Outseta, and he's halfway there, 7 years in. Outseta —the SaaS starter kit and the business behind it— is built and operated on a multi-decade timeline, and it's not been easy to achieve profitability. Geoff shares the ups and downs of a long and painful story; what it means to think and operate both in the here and now as well as focusing on the birds-eye view when it comes to bootstrapping a SaaS business.
We also dive into Outseta's choose-your-won adventure compensation model: a full-time salary of $210,000 for everyone with massive flexibility and choice.
Enjoy this conversation with a veteran of self-funded software.
00:00:00 Building a Platform for SaaS Businesses
00:11:39 The Journey of Building Outsetta
00:17:47 Founding Team Alignment and Bootstrapping
00:26:01 Revolutionizing Compensation and Company Culture
This episode is sponsored by Acquire.com
The blog post: https://thebootstrappedfounder.com/geoff-roberts-playing-the-long-game/
The podcast episode: https://tbf.fm/episodes/333-geoff-roberts-playing-the-long-game
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