Episode description

Episode 399 - Sara Lohse - Author of Open This Book, the art of storytelling for aspiring thought leaders

About the author

Sara Lohse is a storyteller, marketer, and brand architect with a knack for turning narratives into connections. Through Favorite Daughter Media, Sara uses her passion and talent to help mission-driven brands amplify their impact, proving that authentic storytelling and strategic marketing go hand in hand. 

Sara's work and expertise, featured on conference stages including FinCon, PodFest Multimedia Expo, and Speakonomics and in publications such as Authority Magazine, showcase her as a gifted creator fueled by passion and caffeine, dedicated to making a difference through powerful storytelling and marketing.

Everybody has a story. They just don't know it yet.

Ever think that silly story you tell to break the ice could actually be a breakthrough for your career? Welcome to Open This Book: The Art of Storytelling for Aspiring Thought Leaders, where we're ditching the textbook definitions and embracing storytelling as the heart of authentic leadership.

This isn’t your average "how-to" guide. Imagine it as a heart-to-heart with a friend who’s seen their fair share of life’s plot twists and learned how careful word choice and a smooth delivery can turn chaos into clarity and mishaps into powerful messages.

Because the secret to being a thought leader–a content creator, podcaster, speaker, author–is knowing how to transform those "just another day" experiences into an arsenal for connecting in a world that’s scrolling past the same old content.

Open This Book is your backstage pass to understanding why storytelling isn’t just for the Shakespeares and Spielbergs of the world. Designed as part book, part journal (but no part textbook), this book is for anyone who’s ever had a “you can’t make this up” moment (and let’s be honest, who hasn’t?). From crafting your narrative to delivering it in a way that feels like a mic drop, we’ll explore the ins and outs of telling stories that connect, challenge, and change the game of leadership.

So, if you’re ready to turn your misadventures into your mission statement, you’ve come to the right place. Because if there’s one thing I’ve learned, it’s that the best stories are hiding in plain sight—they just need a little nudge (or a full-on shove) into the spotlight.

This isn’t just about finding your voice; it’s about discovering that your voice, quirks and all, is exactly what the world’s been waiting to hear.
What are you waiting for? Open this book.

https://workwithbranded.com/branded-podcast/
https://favoritedaughtermedia.com/open-this-book/

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