How to Thrive in the Omnichannel Measurement Era with Luis Martinez of EssenceMediacom
Apr 18, 2024•32 min•Ep 15•Transcript available on Metacast Episode description
Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.
Our special guest today is Luis Pedro Martinez, Head of E-Commerce for EssenceMediacom, a company committed to radically improving the value and relevance of advertising for the benefit of brands and consumers. Together, they explore the evolving landscape of omnichannel measurement and uncover insights that will shape the future of the industry.
