Dru Riley, Trends.vc // Meta-Trends, Paid Newsletters + Crypto | Creator Lab - interviews with entrepreneurs and startup founders podcast

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Episode description

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Episode description

Dru Riley is the founder of Trends.vc, a community + newsletter that helps 35,000 entrepreneurs discover new markets + ideas.

Trends makes tens of thousands of dollars/month in subscription revenue + was ranked "Product of The Month" on Product Hunt.

In this conversation you'll learn about:

– the meta-trends behind what Dru writes about, the things that don't change, after studying the things that do change

– democratization, positive-sum networks + fractional ownership

– trends he's excited about including: DeFi (decentralized finance) + DAOs (decentralized autonomous organizations) and NFTs (non-fungible tokens)

– the 80/20 of his research + editing process, including how he processed 172 podcasts for 1 recent report

– we go behind the mind & discuss some of his rules for life, we touch on incentives, stories + courage

Timestamps:

0:00:00 - Preview

0:02:46 - Intro To Dru + Trends

0:04:57 - Scale of Trends

0:05:39 - Software Engineering Background + Knowing When To Leave

0:08:14 - Starting Books In The Middle

0:11:46 - Making First $15 after saving up $250k

0:21:00 - Rejecting An Offer Of Investment

0:22:22 - Decision Dilution + Stakeholder Types

0:25:14 - Content vs Trust Treadmill

0:26:01 - Refining Like A Standup Comedian

0:28:34 - Signals To Look For In Feedback

0:31:37 - Meta-trends

0:33:45 - Democratization

0:36:18 - Ability To Build Smaller

0:38:06 - Coders vs Builders - “Code Is Being Commoditized”

0:40:57 - Decentralization

0:43:06 - Positive Sum Networks

0:45:26 - What are DAOs (decentralized autonomous orgs)

0:46:53 - Fractional Ownership

0:48:45 - NFTs

0:51:41 - Direct To Consumer

0:52:44 - Research + Writing Process

0:54:57 - Processing 172 Podcasts

0:59:10 - Podcast Speed + Dopamine Hits

1:02:15 - Edit - “How Many, How Much”

1:03:52 - Filtering Feedback

1:05:49 - Constraints

1:08:34 - Starting From Scratch Today

1:11:37 - Behind The Mind - 100 Rules To Live By

1:12:15 - Hard choices easy life. Easy choices hard life.

1:13:05 - Think Grey, Not Black + White - Annie Duke

1:14:09 - Stories vs Insight

1:16:59 - Incentives

1:17:56 - “Life Is Short, Not Fair”

1:19:27 - Don’t Try To Change Someone’s Worldview

1:21:20 - “It’s Not About The Bag”

1:23:24 - Memento Mori

1:24:29 - Life Is Not Baseball - Play Asymmetric Games

1:25:23 - Courage

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