Episode description

Episode 99. In today's practical episode, "What Works for Accountants with Presence & Gravitas." In these segments, we pick out key trends and events in accounting and fintech media and analyse/interpret them for accountants in practice.

Key takeaways from this episode include:

★ how accountants and CPAs can be more impactful by cutting out 'non-words' in their verbal communications

★ how clarity of message helps technical professionals like accountants develop gravitas in their role

★ the definition of executive presence that accountancy professionals should aspire to, particularly for leaders and future leaders

★ understanding gravitas and the way accountants act to build up executive presence

★ the menace of 'imposter syndrome for super smart accountants who sometimes lack confidence

★ proximity bias and why it undermines the professional expertise and advice of accounting professionals

★ the qualities of individuals and accounting leaders who possess gravitas and presence

★ why charisma matters but does not necessarily come from being extrovert or outgoing

★ tips for better presenting and communication for accounting professionals who want more gravitas

★ the importance for accountants and leaders of choosing words carefully in an attention-deficit world

★ what physical appearance and dressing/grooming professionals does for executive presence

★ the tendency of people to make quick perceptions about you based on how you look and act

NOTE TO LISTENERS:

The Accounting Influencers Podcast is a CPE-accredited daily radio-style show with four segments coming out every Monday which are repeated on the other 4 weekdays as standalone episodes, plus a bonus 'from the client's perspective' episode on Saturdays. On Sundays, listeners get a short min trailer for the coming week's episodes.

Every Tuesday the show gives you a relevant news topic from the accounting and fintech world with a direct application to accountants, CPAs and bookkeepers. Great to stay informed and build your commercial acumen.

Every Wednesday and Friday, we feature an uncut interview with top authors, leaders, thinkers and performers in the accounting and fintech world.

Every Thursday the show gives you a practical 'here's what works' tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.

Finally, every Saturday gives listeners a bonus episode which focuses on the buyers of accounting services - the clients themselves. In particular how they feel, react to and experience their interactions with accountants. That includes why they buy or don't buy, why they move or stay and why they think how they think about you, your firm, your prices and your offerings.

Martin and Rob love to hear from the show's 22,000 unique listeners in 150 countries around the world. If you like the show and listen to multiple episodes, we'd really appreciate your appreciation with a review or rating. As most of our listeners tune in via Apple podcasts...

How to leave a review on Apple Podcasts

① Open the Podcasts app on your iPhone, iPad, or Mac.

② Navigate to the page of the Accounting Influencers Podcast.

③ Scroll down to find the subhead titled "Ratings & Reviews."

④ Under one of the highlighted reviews, select "Write a Review."

Anything about the style of the show, the frequency, the content, the CPE/CPD, the hosts Martin and Rob, the guests, the different segments or something in particular that's made a difference. Listeners can rate the show on a scale of one to five stars and can also add a written review. 

Please also recommend the show to people in your network because we'd love to reach a wider audience. Thank you from Rob, Martin and the...