Episode description

Episode 54. In today's practical episode, "What Works to Help Accountants Turn Conversations into Business."

Key takeaways from this episode include:

✓ how everyday conversations and scenarios can be turned into new business opportunities for accountants

✓ the need for scripts, actual words to say and pre-planned questions to help CPAs and accountants make things happen

✓ how some accounting professionals still need the basics of good eye contact, firm handshake etc spelled out for them

✓ the question most commonly asked when one human meets another, and how to turn it into a business opening

✓ a reminder of the difference between open and closed questions, with no apologies for accountants for doing the basics

✓ the perfect reply to 'how is business?' that will open a door for accountants and CPAS, rather than close it

✓ the problem for accountants with telling people that you're busy, and what you should be adding onto that claim

✓ the power of social proof in generating new business opportunities that will make accounting clients say 'me too'

✓ what accountants should follow up with after asking a prospect or client how their business is going

✓ why accounting professionals don't need all of the answers, but the questions are more important

✓ turning your elevator pitch or the 'what do you do?' question into a new business conversation for CPAs and accountants

✓ a great, rejection-free question accountants can ask a prospect to create a new advisory conversation with clients and prospects

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Are you a busy accountant struggling to create more revenue and career opportunities?

If you have a business development, sales or growth angle to your role, and are expected to bring in new business, here's a great resource for you:

As an accounting professional, you likely have a business development strategy, selling or work winning dimension to your role and the ability to generate new revenues is what makes you wealthier, more promotable and more valuable to your employers. Many accountants struggle to bring in the kind of work that gets them noticed or makes them promotable. If you’re a partner, you’re under pressure to show you’re worth a seat at the table. If you’re below partner level, you know that beyond technical competence, the passport to partnership is the ability to drive growth.

This unique guide is designed for accounting professionals in practice with 5 simple but effective things to do every day to create significant new career opportunities, greater influence, a better network and new business conversations. What you will learn:

✓ What is a 'reachout' and how to create your target list

✓ How to keep in touch with your contacts and how to approach follow up

✓ How to make an introduction and extend your network by being helpful

✓ How to start a conversation with someone you don't already know

✓ How to make a new business offer without being salesy

If you follow and implement this guide, you will create significant new career options and new business opportunities in the next 30 days. Start today by taking control and toning up your business development skills with a tried and tested 5 step system you can apply with ease every single day. 

DOWNLOAD LINK: https://accountinginfluencers.com/growth-opportunities-accountants/

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