What Defines Millennials – and How Marketers Can Reach Them - podcast episode cover

What Defines Millennials – and How Marketers Can Reach Them

Oct 03, 201731 minTranscript available on Metacast
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Episode description

Digital culture fragmentation distrust of big business and a heavy dose of skepticism are key facets of the millennial generation – and they have led to profound changes in mass marketing advertising and messaging.

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