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Join the man, the myth, the legend - Phil Crawford, CTO of CKE Restaurants, on how he’s using AI to drive better efficiencies for his brand and what he thinks “the store of the future” will operate like.

Moments to Listen for:

Harnessing technology more efficiently to save time (labor efficiency), extract data easier (personalization efficiency), and please guests (revenue efficiency)
How CKE is using new AI technologies at the drive-thru
How CKE is using AI on the back end to build proactive algorithms
Kitchen efficiency and optimization strategies
The next generation - what they’ll expect
True contextual personalization
Two critical components of a healthy franchisor-franchisee relationship
Giving back through GiftAMeal
About the Star Wars figurines

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Episode description

AI Inside & Outside the Four Walls - Phil Crawford CTO of CKE Restaurants

Episode description