Episode description
Join the man, the myth, the legend - Phil Crawford, CTO of CKE Restaurants, on how he’s using AI to drive better efficiencies for his brand and what he thinks “the store of the future” will operate like.
Moments to Listen for:
- Harnessing technology more efficiently to save time (labor efficiency), extract data easier (personalization efficiency), and please guests (revenue efficiency)
- How CKE is using new AI technologies at the drive-thru
- How CKE is using AI on the back end to build proactive algorithms
- Kitchen efficiency and optimization strategies
- The next generation - what they’ll expect
- True contextual personalization
- Two critical components of a healthy franchisor-franchisee relationship
- Giving back through GiftAMeal
- About the Star Wars figurines
Related Episodes:
- Savory’s Growth Formula Starts with Data Ownership – Josh Boshard
- The Future of Data Starts Here – Darien Bates
- Here’s What Innovation Looks Like – Amir Hudda, CEO of Qu (Part 2 of 3)
Related Assets:
Connect with Phil on LinkedIn
Check out Qu's Annual State of Digital for Enterprise QSR & Fast Casual Brands