Episode description

If you want to hear what it’s like to open a restaurant in 2022 - listen to Kerry Fitzmaurice, Founder of Pure Grit BBQ.  She found her Chef on Instagram during the pandemic, started with selling sauces, then did pop-ups, and recently opened her first location in NYC in May. 

Not only is she reinventing what BBQ looks and taste like, but she’s on a mission to make it accessible and delicious for anyone -  carnivores, omnivores and plant-eaters!

She shares her early journey with us, all the ups and downs, and the happy guest and team moments that make it all worthwhile.  

Show Highlights 

• Feeling excluded from eating BBQ at SXSW led her to start Pure Grit
• Pure Grit isn’t only for vegans, it’s for anyone that wants a delicious meal
• Discovering her #1 selling item by accident (burning it!)
• The importance of being in the restaurant every day to see what’s happening
• How the NYC Restaurant community has embraced and supported her
• The growing vegan fast-casual concepts - like Hart House 
• How you can help!

Connect with Kerry on LinkedIn here
Learn more about Pure Grit BBQ

Related Podcasts:
Who Comes First: The Employee or Guest? With Lauren Fernandez
We’re In The People Business with Amir Mostafavi
Here’s How She Does It with Betsy Hamm

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