Before we dive into today's topic, I want to say thank you for joining me this season. If you have ideas for topics we should cover in season two, let me know at potterapp.com or on social media. In this grand finale episode, we explore the unexpected upside of taking a break from your podcast. We discusses the benefits of going on hiatus and how it can reinvigorate your show and creativity long term. Taking an extended break allows for creative recharging, giving your mind space to relax and in...
Nov 09, 2023•7 min•Ep 18•Transcript available on Metacast Join us as we dive into the controversial topic of paywalls in podcasting. Discover how strategic paywall implementation can elevate your show's value, increase engagement, and cultivate a dedicated subscriber base. We explore the psychological effect of paid content, enticing subscribers with exclusive insights and samples. Real-world examples and execution strategies offer valuable insights. Learn how paywalls can set clear expectations, strengthen your core community, and ultimately enhance y...
Nov 02, 2023•6 min•Ep 17•Transcript available on Metacast In this episode, we dive deep into the art of promo swaps in the world of podcasting. Promo swaps offer a powerful way to expand your show's reach and connect with new, engaged audiences, all without breaking the bank. First, we break down the promo swap model, explaining how it works and why it's a game-changer for podcasters. Discover how shows exchange short promo spots and the mutual benefits of this practice. We'll also share insights from Jordan Harbinger, who swears by promo swaps as a to...
Oct 26, 2023•8 min•Ep 16•Transcript available on Metacast In this episode, we explore why you should consider ignoring podcast reviews. While feedback is valuable, obsessing over ratings can be counterproductive. We discuss how reviews often provide limited perspectives due to the minimal volume of ratings and flawed rating systems. Negative feedback can carry disproportionate weight, affecting your podcast's perception. We encourage you to focus on your core audience, your loyal listeners who deeply appreciate your work. We also emphasize that growth ...
Oct 19, 2023•5 min•Ep 15•Transcript available on Metacast AM/FM radio is an overlooked goldmine for podcast promotion. Learn proven tactics top podcasters use to tap into substantial audience crossover and cost-effectively expand reach. We dive into data revealing most radio listeners also tune into podcasts. Get case studies demonstrating direct response radio ads' impact for leading shows. Uncover how to strategically select genres and shows aligned to your content. Plus, craft compelling creative that intrigues radio audiences. Whether you're a new ...
Oct 12, 2023•7 min•Ep 14•Transcript available on Metacast The real work begins after your podcast interview wraps. Don’t leave visibility on the table - learn proven tactics to maximize your episode reach. We dive into creating shareable content like smartlinks, blog posts, and social graphics to promote across both networks. Uncover how to collaborate on giveaways, thoughtfully follow up with guests, and cultivate ongoing partnerships. Whether launching your first interview or optimizing your 100th, you’ll get data-backed strategies to extend exposure...
Oct 05, 2023•7 min•Ep 13•Transcript available on Metacast In this episode, we dive into the art of preparing and facilitating compelling interviews. Discover how to select guests who resonate with your audience, conduct thorough research for insightful questions, and shape engaging introductions. We share tips on blending prepared questions with genuine conversation and offer insights from successful podcast hosts. Plus, don't miss out on our exclusive masterclass on growing your podcast, happening on October 3rd. Tune in for actionable strategies to e...
Sep 28, 2023•7 min•Ep 1•Transcript available on Metacast Learn how to confidently prepare and perform as a podcast interview guest. From pre-interview research to thoughtful follow-up, we provide actionable tactics to ace guest appearances. Discover how to actively engage through compelling talking points and anecdotes. You'll get tips to ensure flawless technical execution plus grow your authority and cross-promotion. Whether it's your first interview or 100th, proper prep is key to creating memorable conversations that deliver value. Join us for ins...
Sep 21, 2023•8 min•Ep 11•Transcript available on Metacast Ready to take your podcast growth to the next level? In this episode, we're stepping beyond the boundaries of traditional podcasting to uncover innovative ways to expand your podcast's reach. We're diving deep into the world of creative collaborations that can breathe new life into your show. Discover why collaborating with influencers, speaking at events, and partnering with aligned organizations can be game-changers for your podcast. We'll walk you through practical strategies and real-world e...
Sep 14, 2023•7 min•Ep 10•Transcript available on Metacast Ready to level up your podcast? In this episode, we're diving straight into the facts on how to boost your podcast's visibility and engagement through reviews. We'll discuss why reviews matter, how to ask for them effectively, and where to ask for them. No fluff, just practical strategies that work. Plus, we'll share creative ways to make the review process engaging for your listeners. Join us for a no-nonsense conversation on supercharging your podcast with more reviews. If you find this valuab...
Sep 07, 2023•7 min•Ep 9•Transcript available on Metacast Tired of plateauing podcast downloads? Learn how smartlinks provide frictionless access for listeners while unlocking data-driven insights to inform your marketing strategy. Discover how top podcasters creatively leverage smartlinks across channels to maximize reach and attribute growth. From collaborating with other shows to incentivizing shares, we dive into real-world strategies and use cases. You’ll get proven tactics to reduce subscriber drop-off, optimize spend, and take your podcast visib...
Aug 31, 2023•5 min•Ep 8•Transcript available on Metacast Discover proven tactics to grow your podcast audience. In this episode, we dive into leveraging Reddit, running creative contests and giveaways, collaborating with other shows, publishing exclusive interactive content, and tapping into new platforms. You'll get data-backed strategies to boost downloads, engage listeners, improve visibility, and take your podcast to the next level. Whether you're just starting out or are a seasoned pro, join us as we explore innovative ways to drive more traffic ...
Aug 24, 2023•9 min•Ep 7•Transcript available on Metacast Unlock explosive growth for your podcast with targeted in-app ads and contextual advertising. This episode provides a deep dive into strategic ad placement, creative optimization, and data-driven improvements to maximize ROI. Learn how to identify high-value podcast platforms, craft compelling ad content, choose the right ad formats, target engaged audiences, and track performance metrics. Get actionable tips to boost ad relevance with contextual ads aligned to podcast genres and listener intere...
Aug 16, 2023•14 min•Ep 6•Transcript available on Metacast Unlock exponential growth for your podcast with SEO. This episode provides a deep dive into 5 proven SEO strategies to get discovered by more listeners. Learn how to optimize your metadata, beef up show notes, build backlinks, leverage social media, and claim podcast profiles. Get actionable tips to improve your podcast's titles, descriptions, transcripts, media, links, hashtags, and more for better visibility. Discover how to focus on foundational SEO and compound results over time through cons...
Aug 10, 2023•5 min•Ep 5•Transcript available on Metacast Grow your podcast audience exponentially using shareable video previews called audiograms. This episode reveals what audiograms are and why they are so effective for podcast promotion. Learn how to create compelling audiograms by choosing engaging audio snippets, finding complementary visuals, adding captions, and incorporating your podcast branding. Discover real examples of popular podcasters successfully leveraging audiograms to spread their shows. You'll also get a list of top audiogram crea...
Aug 03, 2023•8 min•Ep 4•Transcript available on Metacast Dive into the art of podcast storytelling in this episode of "Podcast Growth Tactics by Podder". Explore the power of hooks, the significance of narrative structure, and the art of vivid description. Tune in for tips on personal anecdotes, simple language, audience understanding, and tailoring content. Make your podcasts resonate with your listeners and leave them craving more. Brought to you by Podderapp.com Leave us a review on Apple Podcasts...
Jul 26, 2023•9 min•Ep 3•Transcript available on Metacast Welcome to another episode of Podcast Growth Tactics by Podder, where we provide valuable insights and strategies to help you grow your podcast and connect with your audience. In this episode, we'll explore the powerful world of social media marketing and how you can leverage it to maximize your podcast's reach. Understanding Your Target Audience To make your podcast stand out on social media platforms like Facebook, Instagram, Twitter, and LinkedIn, it's essential to define your target audience...
Jul 19, 2023•7 min•Ep 2•Transcript available on Metacast Welcome to the first episode of 'Podcast Growth Tactics by Podder', your essential guide to elevating your podcasting journey. In this episode, we delve into the concept of evergreen episodes and how they can boost your podcast's growth and engagement. Episode Summary Evergreen episodes refer to podcast content that remains relevant and valuable to listeners regardless of when they encounter it. Unlike topical episodes that may lose relevance after a specific event or time period, evergreen epis...
Jul 12, 2023•9 min•Ep 1•Transcript available on Metacast