This week Cut The Crap Podcast features the marketing book'Jab, Jab, Jab, Right Hook'. Jab, Jab, Jab, Right Hook, by Gary Vaynerchuk, encouragesmarketers and entrepreneurs to not go into the marketplace swingingwith right hook offers asking people to buy. Instead Garyencourages readers to use jabs of great content initiallyto set up for the right hook. There were 6 Golden Nuggets taken from 'Jab, Jab, Jab, RightHook'. Go to CutTheCrapPodcast.com and sign up to receiveMind Maps from each episode ...
May 02, 2016•36 min•Transcript available on Metacast This week Cut The Crap Podcast features the sales book'The Sales Bible'. The Sales Bible, by Jeffrey Gitomer, is a book offering youthe ultimate sales methods and strategies that really work — everyday, in real-world selling situations. There were 7 Golden Nuggets taken from 'The Sales Bible'. Go to CutTheCrapPodcast.com and sign up to receiveMind Maps from each episode that will highlight all of the goldennuggets shared that week in the podcast. Hosted on Acast. See acast.com/privacy for more i...
Apr 25, 2016•40 min•Transcript available on Metacast This week Cut The Crap Podcast features the book 'David and Goliath: Underdogs, Misfits, and the Art of Battling Giants'. David and Goliath, by Malcolm Gladwell, is a book in which the author challenges how we think about obstacles and disadvantages. I incorporate a number of different real-life examples to try and bring these concepts to life. There were 4 Golden Nuggets taken from 'David and Goliath'. Go to CutTheCrapPodcast.com and sign up to receive Mind Maps from each episode that will high...
Apr 18, 2016•36 min•Transcript available on Metacast This week Cut The Crap Podcast features the book 'Outliers'. Outliers, by Malcolm Gladwell, is a book in which the author argues that the true story of success is very different, and that if we want to understand how some people thrive, we should spend more time looking around them-at such things as their family, their birthplace, or even their birth date. There were 6 Golden Nuggets taken from 'Outliers'. Go to CutTheCrapPodcast.com to sign up for the FREE 'Outliers' Mind Map that highlights al...
Apr 11, 2016•37 min•Transcript available on Metacast This week Cut The Crap Podcast features the marketing book 'Start with Why'. Start With Why, by Simon Sinek, is a book in which the author explains how to inspire with ideas by using the Golden Circle. There were 3 Golden Nuggets taken from 'Start with Why'. Go to CutTheCrapPodcast.com to sign up for the FREE 'Start with Why' Mind Map that highlights all of the golden nuggets that can be saved to your computer, printed, or filed for future reference! Hosted on Acast. See acast.com/privacy for mo...
Apr 04, 2016•23 min•Transcript available on Metacast This week Cut The Crap Podcast features the sales book 'The Greatest Salesman in the World'. The publisher tells readers that what you are today is not important... for in this runaway bestseller you will learn how to change your life by applying the secrets you are about to discover in the ancient scrolls. There were 4 Golden Nuggets taken from The Greatest Salesman in the World. Go to CutTheCrapPodcast.com to sign up for the FREE Greatest Salesman in the World Mind Map that highlights all of t...
Mar 28, 2016•29 min•Transcript available on Metacast This week Cut The Crap Podcast features the management book 'Rework'. Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. Rework shows you a better, faster, easier way to succeed in business. There were 11 Golden Nuggets taken from Rework. Go to CutTheCrapPodcast.com to sign up for the FREE Good to Great Mind Map that highlights all of the golden nugget...
Mar 21, 2016•39 min•Transcript available on Metacast This week Cut The Crap Podcast features the management book 'Good to Great'. Good to Great is a management book by Jim Collins that aims to describe how companies transition from being average companies to great companies and how companies can fail to make the transition. There were 6 Golden Nuggets taken from Good to Great. Go to CutTheCrapPodcast.com to sign up for the FREE Good to Great Mind Map that highlights all of the golden nuggets that can be saved to your computer, printed, or filed fo...
Mar 14, 2016•30 min•Transcript available on Metacast This week Cut The Crap Podcast features the management book 'The One Minute Manager'. The One Minute Manager is the world's most popular management method and is the all time #1 bestseller on managing your work and life. There were 3 Golden Nuggets taken from The One Minute Manager. Go to CutTheCrapPodcast.com to sign up for the accompanying mind map that highlights all of the golden nuggets and can be saved to your computer for future reference. Hosted on Acast. See acast.com/privacy for more i...
Mar 07, 2016•19 min•Transcript available on Metacast This week Cut The Crap Podcast features the sales book 'SPIN Selling'. SPIN Selling is a sales methodology that was developed after 12 years of research and 35,000 sales calls. This method is already in use by many of the world's top sales forces. There were 5 Golden Nuggets taken from SPIN Selling. Go to CutTheCrapPodcast.com to sign up for the accompanying mind map, highlighting all of the golden nuggets, which will be sent out later this week. Hosted on Acast. See acast.com/privacy for more i...
Mar 02, 2016•21 min•Transcript available on Metacast This week Cut The Crap Podcast features the book 'Who Moved My Cheese'. Who Moved My Cheese teaches readers how to take the fear and anxiety out of managing the future. It also shows people a simple way to successfully deal with the changing times, providing them with a method for moving ahead with their work and lives safely and effectively. There were 4 Golden Nuggets taken from 'Who Moved My Cheese?'. Hosted on Acast. See acast.com/privacy for more information....
Feb 23, 2016•26 min•Transcript available on Metacast To get in your #bizbookaweek, Cut The Crap Podcast features the book 'Crossing the Chasm'. Crossing the Chasm promises readers to help them achieve mainstream market success by teaching them how to cross the chasm that exists between the early markets and mainstream markets. There were 8 Golden Nuggets taken from Crossing the Chasm that are shared in this weeks episode! Hosted on Acast. See acast.com/privacy for more information....
Feb 17, 2016•41 min•Transcript available on Metacast To get in your #bizbookaweek, Cut The Crap Podcast features the book 'Purple Cow'. Purple Cow promises readers to help them better understand how to transform their company, products or services into something that is remarkable! There were 10 Golden Nuggets taken from Purple Cow that are shared in this weeks episode! Hosted on Acast. See acast.com/privacy for more information....
Feb 08, 2016•56 min•Transcript available on Metacast In this episode of Cut The Crap Podcast, the book 'The Ultimate Sales Machine' by my mentor Chet Holmes is featured. The Ultimate Sales Machine promises readers to double the amount of appointments you get and increase the amount of clients in your business by 9x all while using very little marketing dollars. Chet promises readers that instead of trying to master thousands of strategies, zero in on a handful of essential skills that can transform your business. Because of Cut The Crap Podcast, t...
Jan 21, 2016•48 min•Transcript available on Metacast