How can your team help to market the business on LinkedIn? Empower them through training, engage their networks and reward the shining stars. We support companies who want to use LinkedIn to market their business AND their CEO on LinkedIn - whether you want to attract new talent, connect with your customer base, or raise the profile of your business, we canhelp. Reach out to Louise on LinkedIn or check out how we support our clients here - www.louisebrogan.com/retainer For our full contingent of...
Sep 28, 2022•15 min•Transcript available on Metacast LinkedIn are introducing MORE new features - pinning comments is currently being rolled out. How can you use this to help your business? We are currently looking for our next amazing client - could it be yoru company? If you have a team of five or more, work in B2B commerce or professional services such as legal, financial or HR, we want to support you. We offer content marketing, LinkedIn company page management, training for your team and a monthly article which you can reuse on yoru website -...
Sep 16, 2022•11 min•Ep 216•Transcript available on Metacast Hannah Smolinski is a CPA and the founder of Clara CFO Group, a virtual CFO agency providing small businesses with financial clarity and profit maximization strategies. Her experience working for one of the world’s largest accounting firms inspired her to make corporate expertise accessible to small business owners through fractional CFO services. She also hosts a YouTube channel with over 35,000 subscribers and uses the platform to help small businesses achieve financial success. We have a good...
Aug 31, 2022•37 min•Transcript available on Metacast Carol Wheeler is a leadership coach and Strengthsfinder expert. We discuss her growing business, and how Carol is leveraging video on LinkedIn to great success - both with her local network and in attracting new clients. Check out this video on YouTube for more help with getting started on video on LinkedIn https://youtu.be/4Cuo2NCvpLQ Connect with Carol: https://nopaleadership.com/...
Aug 03, 2022•25 min•Transcript available on Metacast Ashley Leeds is the 15 minute man on LinkedIn. We discuss his background in sales, how he shares content ideas for LinkedIn and find out how his business grew from spending time helping his network on LinkedIn. Want to uplevel your own LinkedIn? Join me in Belfast on the 29th September - www.louisebrogan.com/one-day-workshop
Jul 06, 2022•25 min•Transcript available on Metacast LinkedIn have brought a new reaction on board! Its sort of blue like a smurf.... but laughing like a comic. I am going to be using it as a smile emoji I think - the blue like is just not really cutting it! Our podcast journey is transitioning a little - I am going to start hosting guests for interviews - am excited to bring this to you. If you are looking to upgrade your LinkedIn game, then you are invited to join me in Belfast on 29th September for a small group one day workshop. You need to br...
Jun 22, 2022•7 min•Transcript available on Metacast This week we dive into some new features on LinkedIn including: a new link in your profile (video here - https://youtu.be/QpGT4gDFzxU ) lead gen forms on your Company Page If you would like help managing your LinkedIn Company Page, along with training and monthly support for your team, please get in touch. www.louisebrogan.com/workwithme
May 18, 2022•12 min•Transcript available on Metacast May 11, 2022•17 min•Transcript available on Metacast LinkedIn have introduced some new analytics for their Creator Mode - let's find out what they are!
May 04, 2022•15 min•Transcript available on Metacast Ingela Onstad is a licensed mental health counselor and board-certified coach. She specializes in performance anxiety for musicians and other performing artists. In the podcast this week, we discuss how this can help clients with theirLinkedIn presence,and how emerging out of the pandemic is affecting us.
Apr 27, 2022•38 min•Transcript available on Metacast Did you know that LinkedIn offer you a reallyeasy way to write content? It is the LInkedIn News top ten list! When you see content that relates to you and your business, share those news stories and you might even get picked up. by the news editor and shared.. Www.louisebrogan.com/linkedinvip
Apr 14, 2022•6 min•Transcript available on Metacast Did you know that I recommend you always add captiosn to your videos on LinkedIn? This week I share easy ways to do just that - let me know if they work for you - tag me on your next video post on LinkedIn. If we are not yet connected, please connect on www.linkedin.com/in/louisebrogan
Apr 06, 2022•6 min•Transcript available on Metacast This year I attended my first ever Social Media Marketing World in San Diego, California. It was not quite the smooth ride I expected (I try really hard to focus on the actual event and not the 40 hours it took me to get there due to airlines, covid-struck Heathrow and not very helpful customerservice staff).... Some great connections, some great eating, and some really good speakers... maybe if they moved it to the east of the US, I'd be back next year!
Mar 30, 2022•18 min•Transcript available on Metacast Are you writing LinkedIn newsletters? I am! Once a month, and I am finding they are very successful at engaging and building my audience. In this week's podcast I dive into some questions on the YouTube channel all about using LinkedIn Newsletters. www.louisebrogan.com/retainer to find out how we can manage all of this for you.
Mar 16, 2022•12 min•Transcript available on Metacast My client, Fiona Walsh, has just attended the PA Show in London as an official speaker... based on the work we did on her LinkedIn strategy and posting at the end of 2021. Tune in to find out how you can raise your profile and get noticed by the people who book speakers! For help with your own LinkedIn, check out how I can work with you at www.louisebrogan.com/workwithme
Mar 10, 2022•12 min•Transcript available on Metacast This week on the podcast - three things to do on LinkedIn, and three things NOT to do. 1 - stop connecting without a message - take the time to write to someone and say WHY you want to connect with them 2. - Do not scrape emails from LinkedIn and add people to your email newsletter without permission 3. Don't neglect your personal profile - take a moment to look at your About Summary - is it up to date and would it entice me to want to have a chat with you about your business? What you can do: 1...
Mar 02, 2022•13 min•Ep 202•Transcript available on Metacast How to verify your employees on your LinkedIn Company Pages and why you should. If you have a Company Page on LinkedIn you now have the ability to verify those employees so that they can acess the My Company tab. This tab is only available to companies with more than 10 member of staff registered with the company on LinkedIn. Find out more about the tab, the verification and see if it is a good fit for you and your business on LinkedIn.
Feb 16, 2022•12 min•Transcript available on Metacast Are you selling or marketing on LinkedIn? Hold on Louise... isn't that the point - to do both? Tune in to Episode 200 (!) to find out what the difference is. With a nod to awesome Sales Maven Nikki Rausch Nikki has put together a FREE training for my listeners on how to Master The Sales Conversation. This is a quick training to enhance what you’re doing now and amplify your success in closing more business. Access this training right now by going to https://yoursalesmaven.com/ in So you have Nik...
Feb 04, 2022•16 min•Ep 200•Transcript available on Metacast Are you posting on LinkjedIn and feeling despondent about the lack of comments? Don't despair - keep your consistency up and be assured that people ARE noticing your content - they just aren't interacting with it. How can you change this? Sign up to work with me in your VIP session and with some tweaks, we can get you that dopamine hit of comments you are looking for... Bur seriously - as long as you are posting and sharing on LinkedIn, people ARE noticing you. Listen in to find out more htttps:...
Jan 26, 2022•11 min•Transcript available on Metacast Have you started a LinkedIn newsletter yet? Do you know about them? Come and sign up for mine so you can see what they are alla bout - www.linkedin.com/in/louisebrogan and look for Articles. In this week's episode, I give an update as to how much engagement the newsletters are actually bringing *a lot* and why I think you should be starting one... To work with me directly, visit www.louisebrogan.com - I have two spots for LInkedIn VIP sessions in the next four weeks and I am saving one of them f...
Jan 19, 2022•11 min•Transcript available on Metacast The answer is both yes and no. You cannot choose specifically who sees your posts on your personal profile, remember this is your professional business network, not a list of your friends and family. There ARE some tweaks you can make - whether it is only your connections who see your post, or the wider online community. Yes -you can choose a target audience for your Company Page posts. You can filter by location, industry, region and many more options. To get help managing your LinkedIn Company...
Jan 08, 2022•11 min•Transcript available on Metacast Have you got cold feet when it comes to using LInkedIn? You know your clients are on there, but you just aren't sure what, when and how to engage? Join my lovely guest Karen Nelson as we discuss her reluctance to link in! For help with your LinkedIn, reach out and connect with me www.linkedin.com/in/louisebrogan
Dec 15, 2021•47 min•Transcript available on Metacast I have been working with my coach, Natalie Eckdahl of Biz Chix Inc,for more than three years. In today's episode we dive right into podcasting - how it has grown her business, how you can use it as a marketing tool and even as a relationship building tool. Find out all about Natalie and BizChix at www.bizchix.com Join us live this Friday at 2pm UK time for our LinkedIn live session - simply go to www.linkedin.com/in/louisebrogan to find the event and sign up....
Dec 08, 2021•36 min•Transcript available on Metacast www.louisebrogan.com/linkedin-mastermind What is the LinkedIn mastermind? A group of no more than 6 people meeting once a month with the joint aim of LinkedIn mastery, visibility, leads and sales. Each person gets 10 minutes to focus on their burning question (hot seat with input from me and the other members.) Expert Coaching and Consultation I will spend 20 minutes updating the group on what is new on LinkedIn, trending content and tips and advice on building your presence. I am designing this...
Nov 24, 2021•12 min•Transcript available on Metacast LinkedIn have been piloting a new feature called Newsletter for a while. Now the pilot has been rolled out to more members of the LinkedIn platform. What is a newsletter? Why would you write one? How can you become a newsletter creator on LinkedIn? Tune in for full details - and if you would like support, please get in touch www.louisebrogan.com/workwithme
Nov 17, 2021•12 min•Transcript available on Metacast What makes a good headline on LinkedIn? Why are you using LinkedIn? We dive into the next of our series of LinkedIn Basics - writing a great headline to attract your ideal clients. Check our other basics epsisodes This episode is sponsored by Sales Maven Society - a fantastic monthly membership hosted by Nikki Rausch. You can get your first month FREE by going to www.louisebrogan.com/salesmaven
Nov 10, 2021•16 min•Transcript available on Metacast How do you get the best photo for your LinkedIn profile? What do you include on your background image? Think you have it sorted already? Today I share best practice for your images that will help attract more people to check out your profile and lead to more visibility. www.louisebrogan.com
Oct 20, 2021•15 min•Transcript available on Metacast Do you have a Company Page on LinkedIn? In today's podcast I discuss Company Pages with Michelle J Raymond including the following topics: How did you become a LinkedIn expert? Tell me about your journey. Why do you think LinkedIn company pages are important? Should someone who is a solo entrepreneur also have a company page? how does the content differ from company pages and personal profiles? Tips for involving your team with your page How can you build y our community of followers on your pag...
Oct 13, 2021•38 min•Transcript available on Metacast Marketing on LinkedIn is more like a marathon than a sprint. And with a marathon, you need to plan, prepare, and train, if you want to succeed! I invite you to reach out when you are ready to work together - you can find out how I can support you here https://www.louisebrogan.com/workwithme
Oct 06, 2021•12 min•Transcript available on Metacast Have you ever had a post that got a lot of attention on LinkedIn? Hopefully its for the right reason - your thought leadership, maybe its about your business or services - and whatever you said has landed with your audience. Lots of comments, questions and even DM's asking about how to work with you? Ok - what do you do next? Find out in today's episode. And well done! If you are ready to reach out to work with me then please visit https://www.louisebrogan.com/workwithme and let's get started....
Sep 30, 2021•14 min•Transcript available on Metacast 
