WHAT YOU’LL LEARN: When I started my career as an online entrepreneur, I spent months working from the moment I woke up until to the moment I went to bed—nearly every day. It wasn’t because I was the busiest person in the world—it was because I was unproductive and unorganized. When I realized how much time I was wasting, I decided to take matters back into my own hands. On today’s episode, I’m sharing the top five productivity tools that helped me drastically increase my productivity and income...
Jan 28, 2019•11 min•Transcript available on Metacast WHAT YOU’LL LEARN: A mastermind is a group of leaders who meet to tackle challenges and solve problems together. They lean on each other, give advice, share connections, and do business with each other when it makes sense. I first learned about masterminds back in 2016. I was feeling stuck in my business at the time, so I decided to invest in a mastermind—and it single-handedly changed my life. Today, I’m sharing how this mastermind transformed my business and helped me make a greater impact in ...
Jan 23, 2019•27 min•Ep 94•Transcript available on Metacast WHAT YOU’LL LEARN: Brittany Hennessy is a true pioneer in the influencer marketing industry and the best-selling author of “Influencer: Building Your Personal Brand In The Age Of Social Media.” From a brand perspective, Brittany formerly booked influencers for Hearst Digital publications like Seventeen, Cosmo, and Esquire. Now, she brings an incredibly informed and well-rounded perspective on how influencers can develop win-win relationships with brands. On today’s episode, she’s sharing all of ...
Jan 16, 2019•52 min•Ep 93•Transcript available on Metacast WHAT YOU’LL LEARN: During my 10+ years as a blogger and influencer industry insider, you bet I’ve made my fair share of mistakes. Today, I’m letting you in on three of the biggest mistakes I made and the fixes I found, so you can avoid making the same mistakes in your business. Tune in to hear all the details! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap and post a photo while listeni...
Jan 14, 2019•16 min•Transcript available on Metacast WHAT YOU’LL LEARN: Last year was focused on learning and empowerment through tactical strategies and actionable advice. My goal with this was to help you create a strong foundation for your online business. This year, my intention is for you to apply what you learned and start to experience it in your business and life. Tune in to hear what I have in store this year to help you accomplish those goals. For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsle...
Jan 09, 2019•16 min•Ep 92•Transcript available on Metacast WHAT YOU’LL LEARN: I know it’s a cliche thing to say, but … where did this year go? I guess it’s true what they say: time flies when you’re having fun. And I’ve had SO much fun learning and growing alongside each of you this year. To end the year on a high note, I’m talking about my absolute favorite topic: pitching! In this episode, you’ll get key takeaways from the top three best pitching episodes of all time. These episodes topped the download charts and received great feedback from our liste...
Dec 26, 2018•33 min•Ep 91•Transcript available on Metacast WHAT YOU’LL LEARN: If you’ve been following my podcast throughout the year, you likely already know I love looking at metrics. I love spotting trends and discovering opportunities. But before I dig into the yearly metrics, I like to ask four simple questions to help shape my intention and create my vision for the upcoming year. I find that focusing on my intention alleviates a ton of the pre-new-year stress that comes with juggling business and life. On today’s episode, I’m sharing the four ques...
Dec 19, 2018•15 min•Ep 90•Transcript available on Metacast WHAT YOU’LL LEARN: This week, I’m sharing the top 4 best social media episodes of all time. These episodes made the list based on download stats, popular search terms, and, of course, social media feedback from our fabulous listeners. I also chose these episodes because the advice is timeless, despite the ever-changing world of social media. You’ll walk away with actionable advice to grow your Instagram, effectively market yourself, create a sound strategy, and embrace your true self. For exclus...
Dec 12, 2018•22 min•Ep 89•Transcript available on Metacast WHAT YOU’LL LEARN: I love this time of year because we get to look back and reflect on all the insights we gained throughout the year. This crazy digital space is always growing and changing, which means there are always new opportunities to pivot and grow. This week, I’m sharing the top 3 best blogging episodes of all time. I chose these episodes based on downloads, popular keywords, and feedback from you guys—and they’re some of my favorite episodes too. For exclusive content surrounding this ...
Dec 05, 2018•27 min•Ep 88•Transcript available on Metacast WHAT YOU’LL LEARN: Today’s episode is all about gratitude: why it matters and how to cultivate it each and every day. Not only is gratitude good for our own mental well-being, it can actually improve our relationships and physical wellness too. That’s why I’m sharing a simple gratitude exercise you can use to stay focused on the positive and feel accomplished throughout the day. And it only takes a few minutes each morning. To hopefully inspire you, I’m kicking things off by sharing three things...
Nov 28, 2018•18 min•Ep 87•Transcript available on Metacast WHAT YOU’LL LEARN: A common question among new influencers is: “How big of a following do I need before I’m considered an influencer?” Numbers make it easy to qualify success but engagement is what really matters when it comes to influence. On this week’s episode, I’m sharing five key ingredients to get your voice heard, cultivate your tribe, consistently engage, and establish success as an influencer—no matter how big or small your following!
Nov 26, 2018•13 min•Transcript available on Metacast WHAT YOU’LL LEARN: If you want to learn how to approach virality as a strategy, run you business on autopilot, and overcome limiting beliefs and create a joy-filled business and life, then you’re going to love today’s episode. Today I’m chatting with The Purpose Show's Allie Casazza who built a super-successful 7-figure business that allows her to work just 15 hours each week while helping mothers declutter their lives and be present with their families. Tune in to hear how Allie intentionally c...
Nov 21, 2018•50 min•Ep 86•Transcript available on Metacast WHAT YOU’LL LEARN: On today’s episode, lip expert Sara Happ shares her journey from a failed Google search for “lip scrub” to a multi-product lip product empire, including what it takes to create something that literally does not exist yet. We also chat about pinpointing your passion, overcoming adversity, the importance of building relationships, and much more. Whether you have a beauty product you want to take to market, or you’re an entrepreneur looking for tips to scale your business, this e...
Nov 14, 2018•49 min•Ep 85•Transcript available on Metacast WHAT YOU’LL LEARN: When I asked my community, “what’s the #1 challenge you face as a social media influencer,” the most common answer was monetizing. It makes sense! You invest a lot of time and energy into your online presence and want to see a return on that investment. So on this week’s episode, I’m sharing a simple three step system to monetize your Instagram influence. You’ll walk away with proven strategies to grow your network, engage your audience, and convert followers into paying custo...
Nov 12, 2018•12 min•Transcript available on Metacast WHAT YOU’LL LEARN: From the very beginning, I knew I wanted this podcast to be about more than the latest influencer and social media trends. If you’ve been tuning in for a while, you know I’m a huge proponent of building a sustainable and profitable business around your own products, services, and platforms. That’s why I’m excited for today’s guest, Julia Engel of Gal Meets Glam. Julia went from college fashion blogger to the Forbes Top 30 Influencer List and Fashionista’s 20 Most Influential S...
Nov 07, 2018•54 min•Ep 84•Transcript available on Metacast WHAT YOU’LL LEARN: Today I’m sharing the four most common fears I hear from influencers and bloggers when it comes to pitching themselves, plus tips to help you overcome those fears and score great brand deals, collaborations, and media placements. I’m talking about how to handle criticism and rejection, ask for support, follow up with reps, and trust yourself. If you’ve ever hesitated to hit “send” on a pitch, then this episode is for you!
Oct 31, 2018•17 min•Ep 83•Transcript available on Metacast WHAT YOU’LL LEARN: One of the most common questions I hear from influencers is, “how do I get more followers?” While having followers is important for growing your social media, it’s even more important to have engaged followers. To cultivate an authentic, engaged, and loyal tribe, you must have consistency, visual messaging, and conversations that serve your audience. Today, I’m sharing 10 tips to help you hit these 3 points consistently and grow your social media tribe the right way.
Oct 29, 2018•12 min•Ep 28•Transcript available on Metacast WHAT YOU’LL LEARN: On today’s episode, Lo Bosworth shares her personal journey as an influencer and how it led to the launch of her own company, Love Wellness, which provides women with natural and safe personal care products while creating a more proactive self-care culture. As someone who’s been part of the influencer space since before it even officially existed, Lo knows what it takes to create a purpose-driven and sustainable influence. Tune it to hear her unique perspective on the meaning ...
Oct 24, 2018•48 min•Ep 82•Transcript available on Metacast WHAT YOU’LL LEARN: Today’s episode is all about determining your purpose and creating a fulfilling long-term career for yourself. And I can’t think of a better person to talk to about purposeful creation than Jules Hunt, the wellness entrepreneur and blogger behind Om & The City. Since starting her blog five years ago, Jules has seen huge success working with brands like Athleta, Lululemon, and Adidas. When it came time to take the next step in her business, Jules turned to the strategies I teac...
Oct 17, 2018•39 min•Ep 81•Transcript available on Metacast WHAT YOU’LL LEARN: Bloggers are always searching for ways to maximize their exposure as quickly as possible. However, instant gratification doesn’t necessarily lead to long-term success. Today, I’m sharing 5 simple strategies you can use to authentically grow your online presence, connect with your audience, and grow your blog into the thriving business you’ve always wanted it to be. For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinf...
Oct 15, 2018•14 min•Transcript available on Metacast WHAT YOU’LL LEARN: On today’s show, Elizabeth Rider is sharing her expert insights into what it takes to turn your blog into a thriving business. Since she started blogging almost 10 years ago, Elizabeth has successfully created a multi-passionate business as an online health coach, blogger, TV show host, author, speaker, and educator. Tune in to learn all about how she diversifies her income, creates her own abundance, drives sales through her email list, and handles search engine optimization ...
Oct 10, 2018•49 min•Ep 80•Transcript available on Metacast WHAT YOU’LL LEARN: In this week’s episode of The Influencer Podcast, I talk with two of my former consulting clients about what it takes to launch a successful influencer product. Seeing an opportunity in the eyewear industry, Anna and Julie Reinberg decided to design their own line of original sunglasses, Gem+Elli. By combining unique designs with in-person relationships, influencer marketing strategies, and pop-up shops, Anna and Julie have seen huge success. They’ve also gained a new perspect...
Oct 03, 2018•41 min•Ep 79•Transcript available on Metacast WHAT YOU’LL LEARN: In this week’s episode, I’m sharing how I schedule my days and content to stay focused on long-term growth goals. By prioritizing and organizing, I’ve been able to cut my work hours in half and increase my traffic by 65%. Tune in to find out exactly how I did it, including my top 4 tips for planning an efficient workday and my social media editorial calendar template! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.the...
Oct 01, 2018•13 min•Transcript available on Metacast WHAT YOU’LL LEARN: In this week’s episode of The Influencer Podcast, Jenny Cipoletti of Margo & Me shares how she uses email marketing to connect with her readers, builds trust with brands through transparency, and creates influencer products and services based on her audience. Plus, she answers pressing questions from our listeners! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap and po...
Sep 26, 2018•33 min•Ep 78•Transcript available on Metacast WHAT YOU’LL LEARN: In part 1 of this 2 part episode series of The Influencer Podcast, I talk with Margo & Me creator Jenny Cipoletti about how to keep an on-trend editorial calendar, engage readers with evergreen blog content, and prioritize the right platforms to increase visibility. Jenny also shares three things every influencer must do to create and grow an online influence. Stay tuned for part 2 with Jenny on next week’s episode! For exclusive content surrounding this and all podcast episod...
Sep 19, 2018•38 min•Ep 77•Transcript available on Metacast WHAT YOU’LL LEARN: In this week’s episode, I’m talking all about how I changed my approach to selling on social media for the better by focusing more on my purpose and service – and less on social media metrics. Tune in to find out how to sell yourself on social media, and feel good about it! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap and post a photo while listening to the show and...
Sep 17, 2018•14 min•Transcript available on Metacast WHAT YOU’LL LEARN: In this week’s episode, co-founders of the Bucketlist Bombshells, Cassie and Shay, share how they built a 6-figure online business and cultivated a thriving community of 40,000 women all while traveling the world. Tune in to hear their advice on starting an online business, developing meaningful mentorships, sustaining an authentic influence, and much more. For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerp...
Sep 12, 2018•1 hr 6 min•Ep 76•Transcript available on Metacast In this week’s episode of The Influencer Podcast, I chat with published author and entrepreneur Dorie Clark about how to mitigate risk by diversifying your income streams and marketing platforms. We also talk about the importance of using content creation, social proof, and network to grow your influence, plus much more! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap and post a photo wh...
Sep 05, 2018•48 min•Ep 75•Transcript available on Metacast In this week’s episode, I’m sharing the 5 strategies that helped me grow my blog traffic by more than 67% in just 4 months -- and how you can achieve the same results by working smarter, not harder. Tune in to find out how you can put these strategies to work for your blog!
Sep 03, 2018•16 min•Transcript available on Metacast In this week’s episode of The Influencer Podcast, I chat with the inspiring and fashionable Sarah Tripp, creator of body positive fashion blog Sassy Red Lipstick. Today, we’re talking about how going viral tripled her following, the most common mistake influencers make and how to avoid it, how to handle body shaming on social media -- and so much more. For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t fo...
Aug 22, 2018•59 min•Ep 73•Transcript available on Metacast