Episode 56 - Roger Heathers - Sustain Podcast Editing, The Musical Approach to Podcast Editing, Tips for Editors to Support Podcasters Roger joins as our very first guest on the Podcast Editing and Support Show - Roger has moved from listener to guest! So glad to have him here! We blend our love for music and our love for podcast editing into a conversation geared towards you and your podcast journey! A study by Pacific Content (2019) found that about 50% of podcasts stop after just three episod...
Mar 10, 2025•42 min•Ep 56•Transcript available on Metacast Episode 55 - Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger In this episode, we look into why offering free services to a select few clients can be a powerful strategy for new podcast editors and support businesses. We explore how this approach can help you build a strong foundation of referrals, testimonials, and real-world experience. Key Points Discussed: The importance of building credibility in the podcasting industry How ...
Mar 03, 2025•29 min•Ep 55•Transcript available on Metacast Episode 54 - Benefits of Hiring a Host for Client-Focused Podcasts Hiring a podcast host for a client-focused podcast is indeed a viable service offering for a podcast editing and support business. This service can provide numerous benefits for clients looking to leverage podcasting as a marketing tool. Here are some key advantages: Benefits of Hiring a Podcast Host Expertise and Professionalism A professional host brings experience and skills to the podcast, ensuring high-quality content delive...
Feb 24, 2025•21 min•Ep 54•Transcript available on Metacast Episode 53 - Implementing project-based pricing for podcast services - Podcast Pricing Mastery, Turn Your Audio Skills into a Profitable Business Additional considerations for podcast editing and support businesses: Implement Value-Based Pricing Focus on client outcomes: Emphasize the impact of professional editing on listener engagement and podcast growth. Highlight expertise: Showcase your knowledge of podcast trends, audio quality standards, and industry best practices. Quantify results: Prov...
Feb 17, 2025•19 min•Ep 53•Transcript available on Metacast Episode 52 - Implementing project-based pricing for podcast services - The Deliverables Difference, Transforming Your Podcast Business For podcast editing and support businesses, setting clear deliverables is essential to ensure client satisfaction, manage expectations, and streamline workflows. Here's a detailed breakdown of how to approach each aspect: Clearly Define What the Client Will Receive Edited Episodes: Specify the level of editing included—basic edits (removing filler words and long ...
Feb 10, 2025•27 min•Ep 52•Transcript available on Metacast Episode 51 - Implementing project-based pricing for podcast services - Pricing Secrets, How Successful Podcast Editors Really Make Money Calculate Overhead Allocation Rate Sum up all overhead costs for a specific period (e.g., monthly) Determine the total labor hours for the same period Divide total overhead by total labor hours to get the overhead allocation rate For example, if your monthly overhead is $10,000 and your team works 1,120 hours: $10,000 / 1,120 hours = $8.90 per hour overhead rat...
Feb 03, 2025•22 min•Ep 51•Transcript available on Metacast Episode 50 - Implementing project-based pricing for podcast services - Pricing Strategies That Transform Podcast Businesses Estimating time investment for podcast editing and support businesses requires a detailed approach. Here's an expanded breakdown:Break down the project into specific tasks and estimate the time required for each: Script writing: Budget around 40 hours for research and writing per episode Audio recording: Allocate approximately 15 hours for recording voice talent Audio editi...
Jan 27, 2025•25 min•Ep 50•Transcript available on Metacast Episode 49 - Implementing project-based pricing for podcast services - Your Expertise as a Competitive Advantage When considering your expertise as a podcast editor and support person, it's crucial to thoroughly evaluate and articulate your unique value proposition. Here's an expanded look at how to assess and leverage your expertise: Evaluate your unique skills and experience in podcast production:Audio editing proficiency: Assess your skills in software like Adobe Audition, Audacity, or Pro To...
Jan 20, 2025•23 min•Ep 49•Transcript available on Metacast Episode 48 - Don't Build Your Podcast Service Business Solely on the Power of SEO and Google - You Might Be Behind the Curve I found this great clip from Gary Vaynerchuk speaking to a crowd of creators and business owners around the new world of A.I. Search in comparison to traditional Google keyword search that is still being taught and propped up as the gold standard on how to be found online - but what if Google has become as accurate and popular as the telephone yellow pages? If we want to g...
Jan 13, 2025•19 min•Ep 48•Transcript available on Metacast Episode 47 - Implementing project-based pricing for podcast services - Assessing The Project Scope Implementing project-based pricing for podcast services requires a strategic approach. Here's an expanded guide on how to effectively implement this pricing model: When it comes to podcast editing and support businesses, conducting thorough client interviews and defining project scope are crucial steps. Here's an expanded look at these aspects Conduct Thorough Client Interviews Understand the podca...
Jan 06, 2025•17 min•Ep 47•Transcript available on Metacast Episode 46 - Podcast Planner Mini-Series Part 5 - Post-Recording Mastery - A Comprehensive Guide for Podcast Editors and Virtual Assistants As a podcast editor or virtual assistant, your role in the post-recording phase is crucial for delivering a polished, professional product. This guide will help you refine your skills and provide exceptional service to your podcast host clients. 1. Editing the Main Content Best Practices: Develop a Consistent Workflow: Create a step-by-step process for each ...
Dec 30, 2024•36 min•Ep 46•Transcript available on Metacast Episode 45 - Podcast Planner Mini-Series Part 4 - Mastering the Recording Process - A Comprehensive Guide for Podcast Editors and Virtual Assistants The Recording Process: A Guide for Podcast Editors and Virtual Assistants As a podcast editor or virtual assistant, your role is crucial in ensuring the highest quality output for your podcast host clients. Understanding the intricacies of the recording process will enable you to better guide and support your clients, resulting in professional-grade...
Dec 23, 2024•33 min•Ep 45•Transcript available on Metacast Episode 44 - Podcast Planner Mini-Series Part 3 - The Essential Pre-Recording Checklist for New Podcasters - Plan and Produce with Confidence A New Podcaster's Pre-Recording Checklist: Planning and Producing Your Episodes Starting a podcast can be an exciting journey, but proper planning is essential to ensure a smooth recording process. Here’s a simplified yet comprehensive pre-recording checklist to help you prepare for your podcast episodes.1. Write a Script or Detailed Outline Purpose: A scr...
Dec 16, 2024•28 min•Ep 44•Transcript available on Metacast Episode 43 - Podcast Planner Mini-Series Part 2 - Maximizing Podcast Success Through Effective Behind-the-Scenes Management Key Points Covered: Streamlining Content Planning and Production Enhancing Audio Quality and Post-Production Efficiency Optimizing Distribution and Audience Growth Strategies Leveraging Data Analytics for Continuous Improvement Introduction Notes: As podcast editors and virtual assistants, you play a vital role in your clients' podcast success. Your behind-the-scenes work c...
Dec 09, 2024•21 min•Ep 43•Transcript available on Metacast Episode 42 - Podcast Planner Mini-Series Part 1 - Start Here with the higher level details Episode Planning for Podcast Editors and Virtual AssistantsAs a podcast editor or virtual assistant, your role in episode planning is crucial to the success of your clients' podcasts. By mastering the art of episode planning, you can help your clients create consistent, engaging content that resonates with their audience. Here's a comprehensive guide to help you better serve your podcast host clients: Conc...
Dec 02, 2024•30 min•Ep 42•Transcript available on Metacast Episode 41 - Setting Clear Deliverables as a Podcast Editor - How To Ensure A Win For Podcasters and Their Support Teams Set Clear Deliverables Specify output: Clearly define what the client will receive (e.g., edited audio files, show notes, social media posts). Establish quality standards: Set expectations for audio quality, show notes length, or number of social media posts. Define timelines: Specify when each deliverable will be completed relative to the episode release date. Outline revisio...
Nov 25, 2024•12 min•Ep 41•Transcript available on Metacast Episode 40 - Counting The Cost - A Guide For Podcast Editors and Support Teams on Overhead Expenses Factor in Overhead Costs Software subscriptions: Include costs for tools like Adobe Audition, Descript, or social media scheduling platforms. Equipment depreciation: Factor in a portion of the cost of your computer, microphone, or other hardware. Business expenses: Consider costs like internet, electricity, and professional development courses. Example: Monthly overhead might include $50 for softw...
Nov 18, 2024•10 min•Ep 40•Transcript available on Metacast Episode 39 - Beyond the Uhm's and Ah's, Podcast Editing and Support Offers More to Podcasters As a podcast editor and support person, I want you to recognize that you are more than just an uhm and ah removal service - we do much more than basic editing. You have more to offer to the podcast community! Consider Your Expertise Evaluate your specialized skills: Assess your proficiency in podcast-specific tools like audio editing software or RSS feed management. Quantify your experience: Consider th...
Nov 11, 2024•15 min•Ep 39•Transcript available on Metacast Episode 38 - How to Implement Project-Based Pricing for Podcast Support Services How to Implement Project-Based Pricing for Podcast Support Services Assess the Project Scope Conduct a thorough client interview: Discuss the podcast's genre, target audience, release frequency, and specific needs. Review existing content: Listen to several episodes to understand the show's style and production quality. Identify all required tasks: List out everything from audio editing to show notes creation and so...
Nov 04, 2024•11 min•Ep 38•Transcript available on Metacast Episode 37 - Communicating Value, Pricing Strategies for Virtual Assistants Supporting Podcast Hosts When discussing pricing with podcast hosts as a virtual assistant, it's crucial to communicate your value effectively. Here's how you can approach this:Emphasizing Outcomes and Benefits Focus on the tangible results the podcast host will gain from your services:Time savings: Highlight how many hours per week they'll save by outsourcing tasks to you. For example: "By handling your show notes and s...
Oct 28, 2024•12 min•Ep 37•Transcript available on Metacast Episode 36 - Level Up Your Podcast, Top 8 Editing Tricks for Captivating Episodes Here are 8 simple tips for new podcast editors to tighten up their episodes:Choose the Right Software: Use a digital audio workstation (DAW) like GarageBand or Audacity to edit your podcast. DAWs allow multi-track editing, non-destructive editing, and other useful features. Organize Files: Create a consistent file naming system and use separate tracks for different audio types (e.g. interviews, voiceovers, music) t...
Oct 21, 2024•30 min•Ep 36•Transcript available on Metacast Episode 35 - What is Better, Project-Based Pricing or Hourly Rates for Podcast Editors and Support Professionals Why Project-Based Pricing Trumps Hourly Rates for Podcast Editors and Support Professionals As podcast editors and support professionals, we often grapple with the question of how to price our services. While hourly rates might seem straightforward, project-based pricing offers significant advantages for both you and your clients. Here's why:The Value of Expertise, Not Just Time Consi...
Oct 14, 2024•16 min•Ep 35•Transcript available on Metacast Episode 34 - Reflections on My Very First Podcast Conference, What I Experienced and My General Reflections Here are three main key points to reflect on when attending a podcast conference and how to apply what you've learned: 1. Organize and Prioritize Insights Review and digitize your notes immediately after the conference, highlighting key takeaways and actionable insights. Create a prioritized list of action items based on potential impact and ease of implementation. 2. Implement N...
Oct 07, 2024•19 min•Ep 34•Transcript available on Metacast Episode 33 - Maximize Your Podcast Conference Experience -Tips for Editors to Gain Clients Attending a podcast conference as a podcast editor can be highly beneficial for growing your business and expanding your network. Here are some key advantages and strategies for making the most of the event: Benefits of Attending Industry Insights: Stay updated on the latest trends, technologies, and best practices in podcasting. Skill Enhancement: Attend workshops and sessions to improve your editing tech...
Sep 30, 2024•21 min•Ep 33•Transcript available on Metacast Episode 32 - Navigating Copyright in the Virtual Assistant Era - A Podcaster's Guide When working with a virtual assistant (VA) for content creation, especially in areas like podcasting, there are several important copyright and licensing considerations to keep in mind: Ownership of created content: Generally, the content created by a VA on your behalf should be considered "work for hire," meaning you as the client own the rights to the final product. However, this should be explicitly stat...
Sep 23, 2024•22 min•Ep 32•Transcript available on Metacast Episode 31 - What A Podcast Editor Typically Does - Audio Editing and Enhancement A podcast editor plays a crucial role in transforming raw audio recordings into polished, engaging, and professional-sounding episodes. Their responsibilities can vary widely depending on the specific needs of the podcast and the editor's expertise. Here's a comprehensive look at what a podcast editor typically does: Audio Editing and Enhancement The core function of a podcast editor is to refine and improve the ra...
Sep 16, 2024•21 min•Ep 31•Transcript available on Metacast Episode 30 - Podcast Editing Business - 5 Essential Steps to Launch Your Online Audio Service When setting up an online audio editing service for podcasters, there are several key considerations and steps to take in the early stages of creating your business: 1. Establish Your Business Foundation Define your target market and niche Develop a comprehensive business plan Set up legal and financial structures (e.g., business registration, accounting systems) Create a professional website and online...
Sep 09, 2024•29 min•Ep 30•Transcript available on Metacast Episode 29 - Hiring The Right Fit - What to look for in a podcast producer Hiring the right fit: What to look for in a podcast producer The right podcast producer is both an artist and a technician. As you look to secure the perfect match for your show and long-term goals, zero in on these key qualities: Technical expertise: Command over the technical aspects of post-production, particularly video and audio editing skills, is non-negotiable. A knack for creativity: A keen creative ey...
Sep 02, 2024•32 min•Ep 29•Transcript available on Metacast Episode 28 - Podcast Editing and Support Terms of Use - Frequently Used Terms Around Podcast Promotion Here are the terms and their definitions related to the various support functions around podcast editing, producing, production, management, and promotion: Promotion Marketing Strategy : Developing a plan to promote the podcast, including identifying target audiences and key promotional tactics. Social Media Management : Creating and sharing content on social media platforms to engage with list...
Aug 26, 2024•18 min•Ep 28•Transcript available on Metacast Episode 27 - Podcast Editing and Support Terms of Use - Frequently Used Terms Around Podcast Management Here are the terms and their definitions related to the various support functions around podcast editing, producing, production, management, and promotion: Management Project Management : Overseeing the podcast production process, ensuring timelines, budgets, and resources are managed effectively. Content Scheduling : Planning and managing the release dates of podcast episodes to maintain a co...
Aug 19, 2024•14 min•Ep 27•Transcript available on Metacast 
