Ep86- Natural Prophets, Whole Foods and Advice for Millennial Food Entrepreneurs
This is the history episode you have to listen to! Joe Dobrow wrote the textbook on the history of the natural foods industry: Natural Prophets . He masterly weaves U.S. history and the natural foods industry history side by side. Joe served as the head of marketing for Fresh Fields, Whole Foods Market, Balducci’s and Sprouts Farmers Market. The inside look at the industry educates us on where we've been and where we're going: What the baby boomer natural foods titans were like in their late 20'...