Have you heard the saying "you don't get if you don't ask?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss calls to action, how to use them, and how they will dramatically impact your business success....
Feb 17, 2015•14 min•Transcript available on Metacast Often we see people leading with their lowest priced product or service to get people to "sign up" or to buy. But are you really setting yourself & your clients up for success with that approach? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss some things they've seen in their own business and share what they've found....
Feb 16, 2015•14 min•Transcript available on Metacast Twitter is one of our favorite social media platforms and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some new updates on Twitter. Learn about group direct messaging and Twitter video!...
Feb 15, 2015•9 min•Transcript available on Metacast In this episode of #AskHappyHour, a Twitter follower asks Dawn & Traci how they should be handle their company expanding into international markets. If you would like to submit a question to be answered in future Social Media Marketing Happy Hour Podcasts, you can tweet #AskHappyHour or email us at info@happyhourhangouts.com...
Feb 14, 2015•8 min•Transcript available on Metacast Learning to market online can be a bit overwhelming, and sometimes it seems like you have more questions then you do answers. Multiply this if you are leading a team. Not only do you have questions, but so do they, and they're all asking you? What do you do? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a philosophy that will make life much easier for you! Learn to use Google & YouTube like they're your very best friends!...
Feb 13, 2015•12 min•Transcript available on Metacast Content is still king when marketing online. The great thing is that you don't have to be the one who creates all of the content that you share. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can leverage your own content as well as other peoples content to grow your audience and get more leads & sales for your business. If you want to see how the ladies teach this to their mastermind, go to http://HappyHourHangouts.com/Mastermind to join....
Feb 12, 2015•13 min•Transcript available on Metacast It's been two weeks since we started our Post Planner test, and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci give you an update on how things are going. If you want to participate and try out Post Planner with us, go to http://HappyHourHangouts.com/postplanner...
Feb 11, 2015•15 min•Transcript available on Metacast Everytime you create a piece of content for marketing your business, that becomes an asset. Every video, every blog post, every podcast, every image. In today's episode of the Social Media Marketing Podcast, Dawn & Traci talk about why you should take an inventory, or start an inventory of all your assets and how that can help you with future content marketing!...
Feb 10, 2015•11 min•Transcript available on Metacast There's a saying that ignorance on fire is better than knowledge on ice. That applies to today's podcast. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss why you should be taking action, even if it's not perfect, rather than waiting for things to be perfect! Imperfect action trumps perfect inaction every time!...
Feb 09, 2015•14 min•Transcript available on Metacast The Social Media Marketing Happy Podcast is sharing a great free tool in this weeks Weekend Marketing Minute. If you are overwhelmed by checking all of the different social media platforms to try and figure out how your efforts are working, then this is the episode you'll love. Dawn & Traci share a cool new free tool they recently starting using called SumAll....
Feb 08, 2015•6 min•Transcript available on Metacast In this edition of the Social Media Marketing Happy Hour #AskHappyHour, Dawn & Traci answer a listeners question about how to turn Facebook fans into subscribers. If you are using social media and wanting to build an email subscriber list, then this episode is one you don't want to miss!...
Feb 07, 2015•9 min•Transcript available on Metacast Right now videos on Facebook is hot, and even though we still believe YouTube is a great long term strategy for videos, there's some great ways you can capitalize on the hot trend of video on Facebook. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a few ways you can take advantage of this trend and grow your following and your list!...
Feb 06, 2015•14 min•Transcript available on Metacast Think it's hard to make money online? Well, it can be challenging for sure but it doesn't have to be hard. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how one unknown person has made $4.9 million dollars making videos about toys, and what you can learn from this crazy success story to apply to your own business!...
Feb 05, 2015•12 min•Transcript available on Metacast We've been saying for months that this is the year of email marketing and building your list. As you start to build a large email list, it can be really tempting to sell them any great opportunity that comes across your path. Should you? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci give you advice on how to take good care of your list and not to fall into a trap that could seem like "bait and switch" to your subscribers!...
Feb 04, 2015•14 min•Transcript available on Metacast Social Media is for more than just building your business. It's a great way to take care of your customers! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how you can use social media to take care of your customers and to head off any big, far reaching complaints!...
Feb 03, 2015•13 min•Transcript available on Metacast What happens when you get bad press and it's all over social media? Hopefully this never happens to you, and frankly, we hope it never happens to us! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some tips on how to navigate "bad press" and how to keep moving ahead in your business!...
Feb 02, 2015•12 min•Transcript available on Metacast It's Super Bowl Sunday, who are you rooting for? Traci is a die hard New England Patriots fan, so you know who she is rooting for! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can enjoy the game, get in on the party and use Twitter to get more exposure during the big game!...
Feb 01, 2015•9 min•Transcript available on Metacast In this episode of #AskHappyHour, Dawn & Traci answer a listeners question about how to incorporate marketing two businesses at the same time...if you have a home business and another traditional business, in this episode you'll learn some creative ways to market them both....
Jan 31, 2015•9 min•Transcript available on Metacast For a lot of people today is "Fanpage Friday", the day that they leverage a post allowing fans to post their own Fanpage on a specific post. It's an attempt to get increased engagement and a more effective Fanpage...In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share some reasons why your Facebook Fanpage marketing maybe failing and how to make it work for you!...
Jan 30, 2015•13 min•Transcript available on Metacast In today's episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through some of the things that they will be doing during their 30 day trial of Post Planner. Find out what they're going to be doing, testing & looking for results in their marketing on Facebook. Join the test by going to http://HappyHourHangouts.com/postplanner...
Jan 29, 2015•13 min•Transcript available on Metacast One of the secrets of successful marketing is to always be testing and tweaking. Usually we share information with you after we've tested it, but this time we're changing it up. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you a new tool they're going to be testing for the next 30 days. Find out about why we're doing it, and how you can participate with us. You can join us at htttp://HappyHourHangouts.com/postplanner...
Jan 28, 2015•14 min•Transcript available on Metacast An email list of subscribers or prospects is one of the most important assets you can build for your business. The key to a profitable list is the relationship you have with that list. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some key secrets in building strong relationships with your list, which will ultimately lead to increased profits & success!...
Jan 27, 2015•15 min•Transcript available on Metacast If you use Facebook to market your business, there are a couple of new features that Facebook has rolled out for business pages that will help you reach the right audience more often and more effectively. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci walk you through those changes that you can start using in your business immediately!...
Jan 26, 2015•12 min•Transcript available on Metacast In this episode of the Social Media Marketing Happy Hour podcast, a listener asks #AskHappyHour about whether or not to keep personal and business social media accounts separate or combine them when marketing your business online. If you have a question you'd like answered on an upcoming episode, Tweet us @SMMHappyHour and use #AskHappyHour...
Jan 25, 2015•7 min•Transcript available on Metacast The entrepreneurial journey is not always an easy one. It can be full of frustrations, disappointments, and failures. Those who have persevered through those tough times will tell you it's worth it. In this #AskHappyHour episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a question from the listener about handling the disappointments on the way to success....
Jan 24, 2015•12 min•Transcript available on Metacast "Facebook has deleted your account".....What in the world would you do if you suddenly had this happen to you, or if you lost your Pinterest, Instagram or Twitter account? How would you find and connect with your followers again? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share why putting all your eggs in one basket is never a good idea, and why making sure that no matter what platform you choose to build your business with, you are always building an email list as w...
Jan 23, 2015•12 min•Transcript available on Metacast You've probably heard that the money is in the list. The truth is, the money is in the relationship you have with the list. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share why it is critical to your long term success to treat your list, your followers, your clients, with honor & respect, even if you don't agree!...
Jan 22, 2015•13 min•Transcript available on Metacast Video marketing is a huge way to create interest, and to strengthen the know, like, trust & remember factor. Lately, video on Facebook has been huge and some people say it will out perform or become bigger than YouTube. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci compare & contrast Facebook Video and YouTube video....tune in and find out who wins!...
Jan 21, 2015•9 min•Transcript available on Metacast Social Media can be an amazing place to create strong, profitable relationships. It can also be a place that is ruthless if you make a bad first impression. The way you connect with someone the first time will impact how and if you ever connect with them again. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some contrasting examples of making a first connection via messaging on social media. Take note of today's episode and share it!...
Jan 20, 2015•12 min•Transcript available on Metacast Is Facebook going to continue to be a major player for entrepreneurs in 2015? We think yes, and on today's episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you some strategies to make Facebook marketing profitable for you in 2015. Facebook may be more of an environment where marketers have to "pay to play" but don't let that run you off. Learn how to market smart and you'll love Facebook like we do!...
Jan 19, 2015•12 min•Transcript available on Metacast