Watch the YouTube video of this episode HERE "You will know and understand what your cap rate or your hypothetical max is for your business simply by doing the math." Today, Alex (@AlexHormozi) breaks down three primary methods for calculating customer Lifetime Value (LTV) — lifetime earnings, churn rate, and sales velocity — and their impact on strategic business decisions. The discussion emphasizes the importance of LTV in projecting business growth, enhancing customer acquisition strategies, ...
Mar 18, 2024•15 min•Transcript available on Metacast "Privacy is the cost of fame. For some people, that cost is always too much.” Today, join Alex (@AlexHormozi) as he guests on The Matt Gray Show to share the importance of understanding the concept of private equity, leveraging personal brand, and utilizing smart business strategies to grow companies rapidly. He breaks down the costs and benefits of building a personal brand, which comprises talent attraction, trust building, quick problem solving, audience testing, and community connection. The...
Mar 15, 2024•41 min•Transcript available on Metacast "Right thing for the wrong reasons rather than the wrong things for the right reason.” Today, Alex (@AlexHormozi) discusses the importance of envy as a driver for success and self-improvement. He identifies envy and jealousy as distinct emotions, with the former being a desire for something someone else has while the latter is the fear of losing something one already possesses to someone else. Alex argues that understanding and acknowledging envy can be empowering and beneficial towards achievin...
Mar 13, 2024•10 min•Transcript available on Metacast Watch the YouTube video of the episode HERE “Put money in stuff you love and you understand.” Today, Alex (@AlexHormozi) interviews Dave Ramsey, founder and CEO of the company Ramsey Solutions, as he discusses key strategies for business growth, investment wisdom, and the importance of avoiding business debt. The episode delves into the operations of Ramsey Solutions, and the success of initiatives like the 'Every Dollar' app and 'Financial Peace University.' Highlighting the role of strategic d...
Mar 11, 2024•1 hr 8 min•Transcript available on Metacast "If you're in business or really just in life in general, you're bound to have expectations that are not met.” Today, join Alex (@AlexHormozi) as he guests on Iced Coffee Hour to share valuable insights on life and business strategies, focusing on stress management, personal finance, and the importance of passion-driven living. Key topics include the power of expectation reframing, the necessity of responsible spending habits, and the significance of perception in overcoming adversities. This en...
Mar 08, 2024•58 min•Transcript available on Metacast It’s important to stay consistent and to make decisions logically and not based on feelings. Today, Alex (@AlexHormozi) discusses the importance of making business decisions without being swayed by emotion, and emphasizes the need for entrepreneurs to stay neutral and make decisions logically. He provides examples of successful business owners who have developed a thick skin and are able to manage their emotions to make difficult decisions. Welcome to The Game w/Alex Hormozi, hosted by entrepren...
Mar 06, 2024•13 min•Transcript available on Metacast “Business and the level of detail that it takes to go from good to great- it's so much wider than people think it is.” Today, Alex (@AlexHormozi) shares more brutally honest advice on topics like achieving success through personal growth, developing strong work ethics, and building a unique brand. He shares his unique perspective on building a brand, creating a product, and understanding the importance of leveraging people's perception and reputation, using personal stories and examples to ancho...
Mar 04, 2024•29 min•Transcript available on Metacast “You can work smarter not harder, but you have to work hard in order to work smarter.” Today, join Alex (@AlexHormozi) as he guests on Iced Coffee Hour to his unconventional perspectives on entrepreneurship, success, and achievement. He sheds light on his unique strategies that transformed struggling gyms into prosperous businesses and his journey towards building a billion-dollar brand. Alex challenges widespread beliefs around personal development, emphasizing the role of consistent action and...
Mar 01, 2024•1 hr 11 min•Transcript available on Metacast “Respect has to be given before it's received.” Today, Alex (@AlexHormozi) shares his thoughts on the three dimensions of leadership, which he identifies as respect, fear, and love, and how leaders can gain respect by setting an example and embodying the values they want to project. He also discusses the importance of respecting others, how it can be earned in different ways, and how it can benefit relationships and leadership. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder,...
Feb 28, 2024•30 min•Transcript available on Metacast “You can't have any kind of habitual habits or output if the one thing that starts or ends your day is variable.” Today, Alex (@AlexHormozi) emphasizes the importance of maintaining a stable sleep routine for entrepreneurs to optimize their energy levels, make better judgments, and increase productivity. Despite the personal sacrifices and trade-offs involved, developing habits that ensure restful sleep and consistent patterns can lead to long-term success. This episode encourages entrepreneurs ...
Feb 26, 2024•14 min•Transcript available on Metacast “I would rather be somebody who has absolute power and have nothing to show for it.” Today, join Alex (@AlexHormozi) as he guests on the Modern Wisdom Podcast with Chris Williamson to talk about how to optimize productivity, the role failure plays, and how to eliminate a victim mindset. He further delves into the concept of the 'Zygonic Effect', aligning work with personal desires, defining 'learning' and 'intelligence', and warns against not evolving our strategies under similar conditions. Thi...
Feb 23, 2024•2 hr 33 min•Transcript available on Metacast (Watch the YouTube video of this episode HERE ) “This becomes a business that you can scale endlessly and becomes an incredibly attractive business.” Today, Alex (@AlexHormozi) explores seven essential investing concepts that drive business growth and financial success. Through real-life examples, Alex simplifies complex financial metrics, including Lifetime Gross Profit, Customer Acquisition Cost, Return on Invested Capital, Payback Period, and Total Adjustable Market. Gain valuable insights on...
Feb 21, 2024•28 min•Transcript available on Metacast “A lot of times you got to do a lot more in the beginning to get the ball rolling.” Today, Alex (@AlexHormozi) explores the interplay of volume, skill, and time in business, highlighting how they mutually reinforce each other to yield greater outcomes. Emphasizing the significance of hard work and persistence, he shares personal anecdotes to underscore the importance of investing more effort and time in business activities, which not only boosts immediate output but also enhances skill developme...
Feb 19, 2024•15 min•Transcript available on Metacast “If I were to make that man, what would I put that man through to make him who he is?” Today, join Alex (@AlexHormozi) as he guests on the Modern Wisdom Podcast with Chris Williamson to talk about the interconnected topics of decision making, personal success, happiness, and mindfulness. The discussion explores coping mechanisms, challenges societal norms, and emphasizes finding satisfaction in the journey towards goals. With personal narratives and insights, the episode highlights the importanc...
Feb 16, 2024•1 hr 22 min•Transcript available on Metacast “It's not about how hard you can hit, but it's about how hard you can get hit and keep going forward.” Today, Alex (@AlexHormozi) answers questions of entrepreneurs as they share their personal experiences, obstacles, and solutions faced in their respective entrepreneurial journeys. Key topics include dealing with the fear of failure, handling self-doubt, managing transition from in-person to online services, and coping with the loneliness that often accompanies success. Welcome to The Game w/Al...
Feb 14, 2024•39 min•Transcript available on Metacast “The best salespeople are born in my opinion, not made.” Today, Alex (@AlexHormozi) shares his approach to hiring exceptional salespeople and building high-performing sales teams. Emphasizing the importance of innate traits, he highlights the need for effective recruitment strategies such as hiring from similar companies or thorough candidate interviews. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On thi...
Feb 12, 2024•13 min•Transcript available on Metacast Get an inside look at Shopify's exponential growth and its impact on the e-commerce industry! Today, Alex (@AlexHormozi) is joined by Shopify’s President, Harley Finkelstein, as he dives deep into the philosophy and operation of the company, learning how the platform has become a cornerstone for modern entrepreneurs. He reveals the key factors behind Shopify's user-friendly design, robust support system, and its vision for the future of commerce. The conversation also highlights the role of inno...
Feb 09, 2024•2 hr 30 min•Transcript available on Metacast “Ten thousand years from now, will this matter?” Today, Alex (@AlexHormozi) shares valuable insights on how to control emotions and stress levels, make better decisions, and redefine our interpretation of life's events. By emphasizing the significance of assigning meaning to circumstances and adopting an internal approach, Alex provides practical strategies for coping with stress and achieving a mindset shift. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author,...
Feb 07, 2024•12 min•Transcript available on Metacast “If you can play the game on an unlimited time horizon, then you absolutely should just play it as many times as seemingly possible. But most of us do not have unlimited spins.” Today, Alex (@AlexHormozi) talks about the top business risks that are made by many new entrepreneurs, show you how each risk works (with different scenarios played out), the best ways to approach these, and how the wealthiest figure out ways to play the game in new ways where they can't lose. Welcome to The Game w/Alex ...
Feb 05, 2024•18 min•Transcript available on Metacast “Once you start winning, it's easy to impress other people.” Today, join Alex (@AlexHormozi) as he guests on the Aubrey Marcus Podcast to deep dive into overcoming limitations and achieving personal growth and success. They explore topics such as self-awareness, breaking through barriers, harnessing potential, and stepping out of comfort zones, while also providing practical tips for business growth and effective work habits. This is part 2 of the interview. Welcome to The Game w/Alex Hormozi, h...
Feb 02, 2024•53 min•Transcript available on Metacast The game has changed, and the entire economy has shifted. How will you continue to play? Today, Alex (@AlexHormozi) discusses his investment strategy and its evolution, including transitioning from banking to treasury bonds for better safety and returns, focusing on understanding the investment area, and shifting towards private deals. He also presents a three-step investment strategy that involves self-improvement, risk diversification through indexes, and leveraging one's main game. Welcome to...
Jan 31, 2024•19 min•Transcript available on Metacast It’s about allowing them to have complete control over their goals. Today, Alex (@AlexHormozi) explores an innovative approach to performance management and compensation structure that drives higher outcomes. By leveraging variable compensation tied to personal goals aligned with company objectives, the strategy fosters motivation, job satisfaction, and reduced employee churn, benefiting both sales and non-sales roles. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor...
Jan 29, 2024•8 min•Transcript available on Metacast “If someone's making more money than me they're better at the game of business in some way.” Today, join Alex (@AlexHormozi) as he guests on the Aubrey Marcus Podcast to talk about the importance of patience, investing in quality products, harnessing the power of word-of-mouth referral, and managing stakes in business relationships. They stress on the significance of directing your energy towards acquiring customers and enhancing their worth over time. They also explore the role of reputation wh...
Jan 27, 2024•52 min•Transcript available on Metacast “I think most people miss is that they don't even know the hats that they are wearing.” Today, Alex (@AlexHormozi) talks about the importance of transitioning from selling your services to selling your business and making your business a sellable asset. He discusses the key aspects of focusing on people to scale up the business, the need for operational independence, the relevance of high-quality talent, and the understanding towards the importance of continuing the learning process. Welcome to ...
Jan 25, 2024•17 min•Transcript available on Metacast “I chose to stop giving trauma power.” Today, Alex (@AlexHormozi) shares powerful insights about the importance of character traits in achieving entrepreneurial success. He discusses how the beliefs, skills, and character traits we possess directly impact our business performance. He explains how some entrepreneurs struggle with the stories they tell themselves, which become obstacles in their path to success. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author,...
Jan 23, 2024•14 min•Transcript available on Metacast “Giving is always scary no matter how much you have, whatever it is.” Today, join Alex (@AlexHormozi) as he guests on The School of Greatness Podcast with Lewis Howes to share valuable insights about the need for quality advertising, the importance of feedback, and the significance of establishing trust within a customer base. He also talks about creating world-class products and the power of giving as a business. He reveals some jaw-dropping statistics from his successful book launch, including...
Jan 20, 2024•32 min•Transcript available on Metacast You will never make it by taking shortcuts. Today, Alex (@AlexHormozi) highlights the success in improving existing business models rather than pursuing new ones, cautioning against diving into unfamiliar niches. The episode underscores the significance of perseverance, hard work, and mastering various skills for long-term success in entrepreneurship. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this p...
Jan 18, 2024•14 min•Transcript available on Metacast “You gotta learn how to sell and you gotta learn how to lead.” Today, Alex (@AlexHormozi) answers your questions and shares valuable insights on building viable and scalable business structures. Topics covered include focus, discipline, problem definition, key business skills, product value, team dynamics, business partnerships, and the use of technology. Strategies for enhancing brand power, attracting quality clients, handling volatile customers, and improving sales close-rates are also discus...
Jan 16, 2024•1 hr 23 min•Transcript available on Metacast “The work works on you more than you work on it.” Today, join Alex (@AlexHormozi) as he guests on The School of Greatness Podcast with Lewis Howes to dissect the highs and lows of entrepreneurship, exploring the fallacy of finding the 'right' or 'perfect' business and the reality of failure before success. They delve deep into the implications of wealth, discussing the correlation between wealth and happiness, the pitfalls of abundant wealth, and learning to manage expectations. They also highli...
Jan 13, 2024•32 min•Transcript available on Metacast “An unreliable partner, creates an unreliable relationship, which creates an unreliable business.” Today, Alex (@AlexHormozi) emphasizes the importance of distinctive skill sets, complementary experiences, and aligned values for a prosperous partnership. He addresses common mistakes made during the forming of partnerships, like lacking clear expectations or written agreements, disproportionate effort or shared equity, and misaligned goals. Welcome to The Game w/Alex Hormozi, hosted by entreprene...
Jan 11, 2024•12 min•Transcript available on Metacast 
