We have some big news coming up the following weeks. Brian discussed his recent experience with Facebook ads and the pros and cons of marketing on the platform. Jordan shares his found his new found security in his business. We are really excited about the new rewrites and product launches and we talk about it all! [tweetthis]Marketing needs to make that promise and then the product needs to deliver on that promise. - Jordan [/tweetthis] Here are today’s conversation points: Brian’s Facebook ads...
Mar 09, 2017•49 min•Transcript available on Metacast We have some big news coming up the following weeks. Brian discussed his recent experience with Facebook ads and the pros and cons of marketing on the platform. Jordan shares his found his new found security in his business. We are really excited about the new rewrites and product launches and we talk about it all! [tweetthis]Marketing needs to make that promise and then the product needs to deliver on that promise. - Jordan [/tweetthis] Here are today’s conversation points: Brian’s Facebook ads...
Mar 09, 2017•49 min•Transcript available on Metacast Welcome back to Bootstrapped Web. On today’s episode we cover a lot of subjects that are both business and personal nature. We update you on Brian’s Calendar product and Jordan tells us about a talk he gave to his accelerator group. We also discuss Brian’s experience with Facebook ads and how Facebook is helping him get the word out about Audience Ops. He shares some tools he has found useful while creating these ads. If you are looking for some easy to use tools for your ads you might find this...
Feb 23, 2017•37 min•Transcript available on Metacast Welcome back to Bootstrapped Web. On today’s episode we cover a lot of subjects that are both business and personal nature. We update you on Brian’s Calendar product and Jordan tells us about a talk he gave to his accelerator group. We also discuss Brian’s experience with Facebook ads and how Facebook is helping him get the word out about Audience Ops. He shares some tools he has found useful while creating these ads. If you are looking for some easy to use tools for your ads you might find this...
Feb 23, 2017•37 min•Transcript available on Metacast We talk about Big Snow Tiny Conf and team growth today. Brian had a great time up at Vermont’s Big Snow Tiny Conf and has some awesome take-a-ways to share. Jordan is growing his team and is getting ready for a big marketing push. We both have some useful insights into team management and creating a successful product funnel. This is a good episode to see what goes into a product launch and how a project has several launches. [tweetthis]It’s amazing that something that you hate and weighs on you...
Feb 16, 2017•44 min•Transcript available on Metacast We talk about Big Snow Tiny Conf and team growth today. Brian had a great time up at Vermont’s Big Snow Tiny Conf and has some awesome take-a-ways to share. Jordan is growing his team and is getting ready for a big marketing push. We both have some useful insights into team management and creating a successful product funnel. This is a good episode to see what goes into a product launch and how a project has several launches. [tweetthis]It’s amazing that something that you hate and weighs on you...
Feb 16, 2017•44 min•Transcript available on Metacast Hello there! We are back at Bootstrapped Web after a month long hiatus. Brian spent some time overseas with his family. Jordan did the same state side. On today’s episode we talk about what is going on with our respective companies and how those developments are going to change the podcast. We also discuss the status of the Audience Op’s calendar and other projects in the pipeline. [tweetthis]I think transparency in general is great. It's great for the community and helping us all grow and learn...
Feb 09, 2017•46 min•Transcript available on Metacast Well, 2016 is coming to an end. Today we’ll compare our goal lists from last year and reflect back on what went wrong and what went right. Carthook and Audience Ops have both grown and changed so let’s sit down and take a look at our 2016 results. We will also discuss our goals for 2017 and how we plan to make them happen. This will be our last episode for 2016, and we’ll pick up next year. [tweetthis]I think another way to think bigger is to think long term and not short term. - Brian[/tweetthi...
Dec 22, 2016•1 hr 5 min•Transcript available on Metacast Well, 2016 is coming to an end. Today we’ll compare our goal lists from last year and reflect back on what went wrong and what went right. Carthook and Audience Ops have both grown and changed so let’s sit down and take a look at our 2016 results. We will also discuss our goals for 2017 and how we plan to make them happen. This will be our last episode for 2016, and we’ll pick up next year. [tweetthis]I think another way to think bigger is to think long term and not short term. - Brian[/tweetthi...
Dec 22, 2016•1 hr 5 min•Transcript available on Metacast Today’s Bootstrapped Web is going to be an up-date episode. We both have a lot to talk about with what we’re working at the moment. Audience Ops and Carthook have new products and we discuss what is working for our sales respectively. We talk about transparency and some resources that will help you improve your sales game. So tune in for the latest developments in Carthook and Audience Ops and what you can expect in the coming months. [tweetthis]Force the demo and you will get fewer sign-ups, bu...
Dec 15, 2016•56 min•Transcript available on Metacast Today’s Bootstrapped Web is going to be an up-date episode. We both have a lot to talk about with what we’re working at the moment. Audience Ops and Carthook have new products and we discuss what is working for our sales respectively. We talk about transparency and some resources that will help you improve your sales game. So tune in for the latest developments in Carthook and Audience Ops and what you can expect in the coming months. [tweetthis]Force the demo and you will get fewer sign-ups, bu...
Dec 15, 2016•56 min•Transcript available on Metacast Hey we’ve got a party episode with Rob and Sherry Walling from the podcast ZenFounder. We are going to discuss how to balance life with kids and entrepreneurship. We explore the common problems with living with kids and keeping a business going. We also discuss how entrepreneurship affects marriage. Rob and Sherry share how they are able to keep their communication open. We also discuss how we ourselves cope with the struggles of keeping family and entrepreneurship in a fair balance. [tweetthis]...
Dec 08, 2016•45 min•Transcript available on Metacast Hey we’ve got a party episode with Rob and Sherry Walling from the podcast ZenFounder. We are going to discuss how to balance life with kids and entrepreneurship. We explore the common problems with living with kids and keeping a business going. We also discuss how entrepreneurship affects marriage. Rob and Sherry share how they are able to keep their communication open. We also discuss how we ourselves cope with the struggles of keeping family and entrepreneurship in a fair balance. [tweetthis]...
Dec 08, 2016•45 min•Transcript available on Metacast Welcome back to Bootstrapped Web. Our guest today is Ruben Gamez, the founder of Bidsketch.com. We are talking to Ruben today because Bidsketch is getting ready to launch a new product. Since we both are launching new products we thought it would be good to compare notes. Bidsketch’s main product has been a proposal tool. Now they want to add a signature app to their brand. Today we discuss how to research for a new product and how to handle expanding when there are competitors. We compare notes...
Nov 24, 2016•58 min•Transcript available on Metacast Welcome back to Bootstrapped Web. Our guest today is Ruben Gamez, the founder of Bidsketch.com. We are talking to Ruben today because Bidsketch is getting ready to launch a new product. Since we both are launching new products we thought it would be good to compare notes. Bidsketch’s main product has been a proposal tool. Now they want to add a signature app to their brand. Today we discuss how to research for a new product and how to handle expanding when there are competitors. We compare notes...
Nov 24, 2016•58 min•Transcript available on Metacast Today’s episode is an update episode. Jordan tells us about finding his customer base for the funnel tool. Brian discusses how he is working with his developers on a new training product he is planning. We discuss when to allow custom jobs and when to say no. We also discuss what challenges a young bootstrapped company needs to expect. Building your company is so much harder, than it sounds. If you are just starting out as a bootstrapped business, then maybe this episode will help you get an ide...
Nov 17, 2016•46 min•Transcript available on Metacast Today’s episode is an update episode. Jordan tells us about finding his customer base for the funnel tool. Brian discusses how he is working with his developers on a new training product he is planning. We discuss when to allow custom jobs and when to say no. We also discuss what challenges a young bootstrapped company needs to expect. Building your company is so much harder, than it sounds. If you are just starting out as a bootstrapped business, then maybe this episode will help you get an ide...
Nov 17, 2016•46 min•Transcript available on Metacast On today’s episode, we welcome Craig Hewitt and Justin Jackson to the podcast. Jordan is having some time away. On today’s episode Craig, Justin, and Brian all discuss how to build and keep a company on track. We discuss what drives us and what we’re working on at the moment. If you want to know how to plan a product or just try to set a trajectory for your business, this is the episode for you! Craig is the CEO of Podcast Motor, a podcast editing and production service. Justin is the host of hi...
Nov 10, 2016•1 hr 8 min•Transcript available on Metacast On today’s episode, we welcome Craig Hewitt and Justin Jackson to the podcast. Jordan is having some time away. On today’s episode Craig, Justin, and Brian all discuss how to build and keep a company on track. We discuss what drives us and what we’re working on at the moment. If you want to know how to plan a product or just try to set a trajectory for your business, this is the episode for you! Craig is the CEO of Podcast Motor, a podcast editing and production service. Justin is the host of hi...
Nov 10, 2016•1 hr 8 min•Transcript available on Metacast We’ve got a party episode today. We welcome Rob Williams of Workshop and Folyo. Allan Branch joins us later on in the episode when we discuss his time with Less Accounting. [tweetthis]There are pros and cons to both the service and the software side of things. - Brian[/tweetthis] Today’s topic was primarily pricing. How to price effectively, why to price at a certain level, and what pricing can do for your business. This episode was a great discussion on how value to the customer is reflected in...
Oct 27, 2016•44 min•Transcript available on Metacast We’ve got a party episode today. We welcome Rob Williams of Workshop and Folyo. Allan Branch joins us later on in the episode when we discuss his time with Less Accounting. [tweetthis]There are pros and cons to both the service and the software side of things. - Brian[/tweetthis] Today’s topic was primarily pricing. How to price effectively, why to price at a certain level, and what pricing can do for your business. This episode was a great discussion on how value to the customer is reflected in...
Oct 27, 2016•44 min•Transcript available on Metacast Today’s episode is basically a therapy session for us both. We lay out our current issues and talk each other though the options. Jordan is dealing with customers and their personal expectations for the products. Brian is looking for balance in his development stage on the calendar product. We try our best to see our situations from all angles and possibilities. [tweetthis]The first step is deciding which things are the right things to pursue. - Jordan[/tweetthis] So join us for our conversation...
Oct 13, 2016•45 min•Transcript available on Metacast Today’s episode is basically a therapy session for us both. We lay out our current issues and talk each other though the options. Jordan is dealing with customers and their personal expectations for the products. Brian is looking for balance in his development stage on the calendar product. We try our best to see our situations from all angles and possibilities. [tweetthis]The first step is deciding which things are the right things to pursue. - Jordan[/tweetthis] So join us for our conversation...
Oct 13, 2016•45 min•Transcript available on Metacast Today is a basic update episode, but we have a special guest as well. Justin McGill is the co-founder of LeadFuze and co-host of the podcast Zero to Scale . He joins us on the update train today and gives us an idea of what the future holds for LeadFuze. Jordan tells us how his team meetup is going and Brian fills us in on what is going on with Audience Ops. [tweetthis]Finding talent is so hard & to limit to just my zipcode is... I don't see how that would have worked. - Brian Casel[/tweetth...
Oct 06, 2016•46 min•Transcript available on Metacast Today is a basic update episode, but we have a special guest as well. Justin McGill is the co-founder of LeadFuze and co-host of the podcast Zero to Scale . He joins us on the update train today and gives us an idea of what the future holds for LeadFuze. Jordan tells us how his team meetup is going and Brian fills us in on what is going on with Audience Ops. [tweetthis]Finding talent is so hard & to limit to just my zipcode is... I don't see how that would have worked. - Brian Casel[/tweetth...
Oct 06, 2016•46 min•Transcript available on Metacast We’re are having a “party” episode with some special guests today. We’ve got Dave Rodenbaugh, Craig Hewitt, and later on Brad Touesnard joining us. We are all involved with Big Snow Tiny Conf. Brian is head of the Vermont event, Dave is head of the West event (Colorado.) Craig is taking care of our European event in France. Today we talk about the conference and why we love it. [tweetthis]It's [Big Snow Tiny Conf] half retreat, half mastermind. - Dave Rodenbaugh[/tweetthis] We also discuss livin...
Sep 29, 2016•49 min•Transcript available on Metacast We’re are having a “party” episode with some special guests today. We’ve got Dave Rodenbaugh, Craig Hewitt, and later on Brad Touesnard joining us. We are all involved with Big Snow Tiny Conf. Brian is head of the Vermont event, Dave is head of the West event (Colorado.) Craig is taking care of our European event in France. Today we talk about the conference and why we love it. [tweetthis]It's [Big Snow Tiny Conf] half retreat, half mastermind. - Dave Rodenbaugh[/tweetthis] We also discuss livin...
Sep 29, 2016•49 min•Transcript available on Metacast Today on Bootstrapped Web we talk about a new product from Audience Ops. Brian has developed a software product called Audience Ops Calendar. He has offered it to 12 clients and based his approach on a pre-sale model. During today’s episode Brian tell us how he has developed the product. He answers why he chose to develop a calendar, how to use his software, and how he plans to market it. If you’ve ever been curious about a SAAS development this episode will tell you the right way to go about it...
Sep 22, 2016•52 min•Transcript available on Metacast Today on Bootstrapped Web we talk about a new product from Audience Ops. Brian has developed a software product called Audience Ops Calendar. He has offered it to 12 clients and based his approach on a pre-sale model. During today’s episode Brian tell us how he has developed the product. He answers why he chose to develop a calendar, how to use his software, and how he plans to market it. If you’ve ever been curious about a SAAS development this episode will tell you the right way to go about it...
Sep 22, 2016•52 min•Transcript available on Metacast We welcome Rob Walling and Ben Fisher to the podcast today. We are going to discuss the topic of co-founders. Rob is the original founder of Drip, but has found a co-founder named Derek. Ben is Jordan’s co-founder in Carthook. Brian however is the solo founder prospective in today’s conversation. Brian has had co-founders, but Audience Ops is all him. On today’s episode Jordan and Ben talk about how they began their partnership and Rob discusses his partnership with Derek. In recent news Rob’s c...
Sep 01, 2016•45 min•Transcript available on Metacast 
