How would it feel to unapologetically chase YOUR definition of success? I’m on a mission to do this and I want you to come along with me in becoming an Unapologetic Entrepreneur. This is someone who has defined or is on the path to defining success on their terms and is committed to setting boundaries and making progress towards achieving that success…without any apologies. Pop in those earbuds so we can explore topics such as success, goals, mindset, marketing and money. You will walk away inspired through stories and ready to take action through clearly defined steps. Let’s dig in! - Success - Goals- Mindset - Marketing - Finance
As a yoga teacher you have a lot on your plate and sometimes it's important to give yourself permission to rest. My new friend Shailla Vaidya - a physician, yoga therapist and entrepreneur - shares how she does this in her busy life through the process of pacing, accepting, and surrendering. Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast
Do you find yourself frustrated with social media? Does it feel like it’s not working for you? Often our expectations of what social media should do for our business is off and in this episode I’m sharing the only thing you need to remember when it comes to social media. Let’s jump in! Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast
The health of your email list is a direct indication of the financial health of your yoga business. And I’m here to let you know that email marketing can be simple. In this episode I’m sharing how you can use email in a simple way to grow your yoga business. Let’s jump in! Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast
It’s easy to think you have to have all the bells and whistles on your yoga business website but you really don’t. When it comes to what you actually need, there are just a few things. In this episode I share exactly what’s needed and what to include on those pages. Let’s jump in so you can build your yoga website today! Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast
If you’ve ever had a tough day and you’re feeling defeated, this is the episode for you my friend! I had one of those days where all the tech kicked my butt (all day!) and I wanted to share with you how I’m working through this, in real time. This episode was recorded after many tears were shed and it was 8:30pm and I was sitting in my closet recording. I wanted to share the real-moment, raw thoughts so here it is. And it’s my hope that it will help you navigate a tough day with more ease. Show ...
If you’ve wondered “what should I post on social media” or “how can I get more people into my classes” then this is the episode for you! I know it can feel overwhelming to think about data and analytics but I’m sharing 3 data points (and where to find them!) that will help answer these questions. By knowing just a few numbers you can also know what to share in your marketing next week! Let’s dig in! Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast...
If you struggle with the idea of marketing your yoga business this episode is definitely going to help you! My guest, Ashley Zuberi is a yoga teacher who specializes in yoga philosophy and she has a way of connecting this with marketing her yoga business. She touches on specific areas of the yoga sutra that help her (and now you!) promote her yoga business. You’re going to learn a ton and be inspired! Show notes available with all links mentioned here: www.amandamckinney.com/podcast...
Want to grow a YouTube channel? It’s time to get specific! In this episode I’m talking with Christine Jaureguiberry who struggled with the idea of niching down but she’s on the other side of that struggle and wanted to share the process with you. It’s possible to slowly transition to your specialty and learn along the way. We talk about niching down and how she grew to 10,000 subscribers on YouTube! Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast...
Do you find yourself saying “I’m busy” when someone asks you how you’re doing? If this is your auto-response it might be time to get on the other side of busy and this episode will help you get there. My guest, Shunta Grant helps us do this by sharing the 3 steps we can take and she shares her personal experience with this too. I guarantee you’ll walk away inspired after this episode! Show notes available with all links mentioned here: https://www.amandamckinney.com/podcast...
Do you need to reset something? Whether it’s the reset of the new year, week, day or a goal you’re working on this episode’s for you. I’m sharing a 3-step process on how to reset - mindset, goals, and focus. Like we did as a kid with a “redo” you can reset these things too! Let’s do this! Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast
When’s your next vacation? I know 2020’s been a crazy year but did you even have a vacation planned before the pandemic hit (if you’re really being honest)? Vacations are critical to your business as an entrepreneur but it’s easy to discount them and not take time off. In this episode I’m sharing some hard facts about vacations as well as how you can take a vacation AND get paid even if you can’t travel. Let’s do this! Show notes available with all links mentioned here: https://www.marketingyoga...
Are you thinking about writing a book? Whether you’ve dreamt of it for years or it’s something that’s just now appealing to you, this episode’s for you because I interviewed yoga teacher and best-selling author, Barrie Risman. We talk about how she decided to self-publish her book and what marketing methods she used to help her make sales. Spoiler alert: a book tour was included (pre-Covid19 of course)! You’re going to learn lots in this episode, let’s dive in! Show notes available with all link...
If you want to run a successful yoga business, that means a profitable yoga business and I’m sharing the #1 tool that will help you do this. Profit First by Mike Michalowicz will change the way you operate your business finances in an incredible way. Go buy or rent the book now and then listen to this episode to help you understand how to apply this to your yoga business. I can’t wait for you to implement this so you can see success immediately! Show notes available with all links mentioned here...
Are you thinking about running a yoga challenge to help you reach more students? Challenges are a great way to grow your business so I wanted to help you by outlining the steps to take to host an effective challenge. In this episode I share the step by step process but if you’re looking for all the templates to make it even easier, check out my Yoga Challenge In A Box! It includes everything you need to run a challenge! Show notes available with all links mentioned here: https://www.marketingyog...
Today’s episode it’s a peek inside one of my coffee and chat times with Megan Spears. As my dream student this is something we’ve done for years, we catch up over coffee and we wanted to share this with you. In this chat we talk about how to come back to marketing after taking a break and the phrase that drives us both nuts: “charge what you’re worth”. We would love to invite you to grab your favorite drink and join us for this conversation. Show notes available with all links mentioned here: ht...
Are you feeling burnt out from social media or marketing in general? You’re not alone because I hear this often and especially this year. Sometimes, you need to rest and step back from marketing. In this episode I’m sharing what it’s like to be in the different phases of business - Growth Phase and Maintenance Phase. We need both and I’m sharing tips on what they look like. Let’s dig in! Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast...
Are you curious about the idea of “launching”? Do you have the question “what is a launch?” I’m excited to say that this definition is included in this week's episode because I’m talking with a digital launch expert, Destinee Berman. A 7-figure launch strategist that is absolutely fantastic and you’re going to learn a ton in this episode. Grab your notebook and get ready to take notes! Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast...
Curious about how to make Black Friday/Small Business Tuesday/the holiday season in general effective as yoga teachers? I’ve got you covered in this episode! I’m sharing ideas that will help you grow your email list, revenue or both. Listen in, pick one and have fun promoting your fun holiday gift idea for your students. Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast
It’s that time of year again where we start to look ahead to the next year and what a year it’s been. If you’re listening/reading this in real time we just went through one crazy year. #2020 And I wanted to share with you the steps I take when planning for another year in business but it’s just a quick outline of these steps. If you want to get the nitty-gritty and awesome details for each step, Shannon Crow and I are hosting a 2021 Planning Party on October 30th and you’re invited! Show notes a...
It’s Q&A time!!! Your questions answered about business and marketing in your yoga business. And I’m joined by private yoga teacher, Megan Spears, to get not only my marketing brain on the questions but also one of my students who’s implemented my advice in her business. We talk about YouTube, converting with sales and how long it takes to make money in your yoga business. Let’s dive in! Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast...
Curious about using Instagram in a way that will help you grow your yoga business but not take all the time out of your day? Then this episode was recorded just for you! My guest, Natasha Samuel is going to give you all the details on how to use IG in the best way to save your energy and stay connected to your students. Let’s do this! Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast
Have you ever taken a personality quiz? I bet you have because they are fun - even if you don’t tell anyone you did it, you did. Quizzes are a great way to grow your email list and in this episode I interview one of the founders of Try Interact, an easy-to-use option for creating a quiz. Plus he shares the easiest way to come up with your questions! It was a light-bulb moment for me! Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast...
If you’ve ever heard “you can’t make a full time living being a yoga teacher” and wish that wasn’t true I’ve got good news for you --- it IS possible! And my guest this week proves that not only is it possible to earn money as a yoga teacher but it’s possible to truly thrive in this career. Brett Larkin is the pioneer of online yoga teaching and she’s built a 7-figure business teaching yoga! So buckle-up friend because you’ll want to hear what she has to say about niching down, money mindset and...
Does email marketing make you uncomfortable when you hear the words? I get it because email can be intimidating but this week’s guest is going to take away all the guesswork for you. Aleia Walker is an email copywriter and she’s got a formula that she breaks down for you in a great way. She walks us through writing a welcome sequence so you can get started with this right away! You’re going to learn a lot so get ready! Show notes available with all links mentioned here: https://www.marketingyoga...
Do you struggle with the idea of “selling”? If so, you’re going to love this episode. I’m talking with Steph Crowder, a business strategist and sales coach, about having a better mindset around selling. Sales can seem intimidating and icky but it doesn’t have to be that way. You will love how Steph shares about shifting your mindset from convincing to finding a fit and she gives actionable suggestions you can take right away to help with this. Show notes available with all links mentioned here: ...
Creating content like blogs or videos is great for your business but I’ve got some good news for you -- you don’t have to create one a week forever. Instead of feeling super burnt out because you’re always producing content to grow your business, my guest Rachael Kay Albers is sharing how we can all repurpose our content to give it more life. Plus, she’s hilarious! It’s a must-listen. Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast...
Your to-do list is never-ending and you never feel like you have enough time in the day. Ever feel like this? Especially in a time where our schedules have been flipped upside and inside out, it’s tough to know what “enough” is. This week’s guest, Jessica Stansberry, has a fantastic way of teaching productivity through a method she calls “Core 4” and how enough can be enough and it’s not all business. You’re going to love this episode! Show notes available with all links mentioned here: https://...
If you struggle filling your classes or workshops and desperately want to grow your yoga business, I’m here for you. Most yoga teachers who I work with want to help people and that’s what building a business can help you do. When you have a successful business, you are helping more people. So I’m sharing 5 secrets with you today that will help you grow your yoga business. Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/podcast...
The idea of creating a brand as a yoga teacher can be really overwhelming or flat out scary for you. But I’ve got an incredible guest interview for you that will ease these nerves right away. We talk branding, niching, and how you are part of your brand, your brand is not 100% you. Danait Berhe is a branding expert and she has a calming way of explaining where you can start creating your yoga brand. Show notes available with all links mentioned here: https://www.marketingyogawithconfidence.com/p...
Do you struggle to fill your classes? If you’re like any of my students, this is a struggle for you. I don’t meet many yoga teachers that don’t or haven’t struggled with this. In this episode I’m sharing a recording a live training I did on this very topic. You’re going to hear the highlights and get a sneak peak at how I coach and teach. You can catch the full replay on my website but this is a great starting point. For the full replay, go to: marketingyogawithconfidence.com/learn....
