Today's "Stay @ Home" series is with John C Jay , (previously S5 E1 & E2) former Executive Creative Director at Wieden+Kennedy and current President of Global Creative at Fast Retailing and Uniqlo. Calling in from Portland, Oregon, he updates us on how his work environment has changed, what big changes that a major company like Uniqlo is doing to support the current crisis and maintain its business and the importance of having this time to reset. Thank you so much for tuning into our special...
Apr 19, 2020•25 min•Transcript available on Metacast Today's "Stay @ Home" series offers a deeper look into the food industry. Roy Choi ( previously S4, E2 ) is a restaurateur and chef, known for his various restaurants, but in particular his famed Kogi Truck that disrupted the former fine-dining-based food industry. Nick Morgenstern ( previously S7, E9 ) is an experienced chef who is also the Founder of one of NY's most iconic dessert shop, Morgenstern's Finest Ice Cream . First on call with Roy, he gives us an honest look inside how his business...
Apr 17, 2020•1 hr 7 min•Transcript available on Metacast On today's "Stay @ Home" series we have artist Christina Paik ( previously S6, E7 ) and psychotherapist Liz Beecroft ( previously S6, E6 ). Both calling in from NYC, they update us on how their daily lives have changed being in the epicenter. Christina briefs us on restarting her past time passion of ice-skating prior to the pandemic and what methods she's been using to stay motivated. As a therapist, Liz updates us having to adjust to Telehealth appointments and the need to find empathy during ...
Apr 16, 2020•53 min•Transcript available on Metacast Today's "Stay @ Home" guests are two creatives currently killing it in the streetwear landscape. Jessica Washick ( previously S7, E7 ) is a nail artist and Nike's Senior Color Designer and Melody Ehsani ( previously S1, E6 ) is a designer of her own popular namesake label. They both have had an impenetrable footprint, having designed some of your favorite Nike collaborations and color ways. Calling from Portland, Oregon, Jessica stresses the importance of maintaining your mental health and...
Apr 15, 2020•1 hr 3 min•Transcript available on Metacast Today's Stay @ Home guest needs no introduction. Ben Baller ( previously S2, E5 ) is a celebrity jeweler and frequenter on the Business of HYPE. On today's episode, he updates us on how he's been coping during COVID-19. Calling in from California, the entrepreneur spares no detail. He's been prepped for the world-wide pandemic since the beginning of the year as stated in his popular podcast Behind the Baller Podcast with Ben Baller and gives us insider knowledge on his end. He details what...
Apr 14, 2020•56 min•Transcript available on Metacast You guys asked, and we answered. As COVID-19 is gripping the world right now, Jeff interviewed former guests of the show to see how they are staying home and staying afloat through the pandemic. During the next couple weeks, we'll be dropping new episodes starting with today's guests Jerry Lorenzo and Nicole McLaughlin. Jerry Lorenzo is the Founder of Fear of God ( previously on S4, E1 ) and Nicole McLaughlin ( previously on S5, E3 ) is a conceptual designer. Jeff phones in with first with Jerry...
Apr 13, 2020•43 min•Transcript available on Metacast On the season 7 finale, we sit down with artist, Joshua Vides . Today he is a well-known figure who's monochromatic stencil work can be seen on sneakers, purses, installations, chapels and more. The California native originally started in streetwear where he worked at The Hundreds doing everything from driving the van to West Coast sales representative. While there, he began his own brand CLSC. The brand gained quite the momentum, gaining over couple million in sales, selling at Zumiez and havin...
Mar 08, 2020•1 hr 19 min•Ep 10•Transcript available on Metacast Nick Morgenstern is the founder of Morgenstern's Finest Ice Cream, one of New York's most popular ice cream parlors. Founded in 2014, Morgenstern's boasts of the most unique array of 88 home-made flavors from pistachio strawberry pesto and mango chili to french fry and tahini. The parlor also specializes in ice cream sandwiches, cakes, pies and sundaes that also serve at the bar during special hours. Prior to his ice cream days, Nick was a restaurateur and a chef for various Michelin star ...
Mar 01, 2020•1 hr 29 min•Ep 9•Transcript available on Metacast Dre Hayes is the Co-Founder of The Foundation , a full service agency that owns, licenses and distributes various fashion brands, home goods, lifestyle and tech accessory brands. Founded in 2007 alongside Co-Founders, Antwain Freeman, Ari Langsdorf and Daniel Yadgard, The Foundation has repped brands from Creative Recreation and Super Sunglasses to current brands like Billionaire Boys Club, Kappa, Marshall Headphones, Polaroid and more. The Virginia Beach native breaks down his successful ...
Feb 23, 2020•2 hr 32 min•Ep 7•Transcript available on Metacast Jessica Washick is a Senior Color Designer at Nike focusing on primarily on Air Force 1's for Men's Footwear. When she's not creating your favorite Nike AF1's (think interchangeable swooshes or double stacked eyestays) by day, she's a professional nail artist by night. Her instagram page gives us a glimpse into her thought process where jelly nails coincide with the AF1's jelly swoosh or her iridescent manicure cross over with the iridescent details on a sneaker. Both careers require meticulous ...
Feb 16, 2020•1 hr 22 min•Ep 7•Transcript available on Metacast Mister Cartoon is a tattooist, graffiti artist, muralist, painter, designer, animator and most importantly a legendary artist from Los Angeles whose work stretches over four decades. His work can be seen on the arms of famous rappers, at local basketball games, on the soles of one's feet and more. Born Mark Machado, the Los Angeles native grew up in his father’s print shop where he was exposed to car culture, soul music and graffiti. His work has had an impenetrable mark through multiple g...
Feb 09, 2020•1 hr 21 min•Ep 6•Transcript available on Metacast The New York based designer, by way of Toronto, created her cult label Brother Vellies in 2013 after discovering her love for Veldskoen (known as vellies or “desert boots”) during a trip to Africa. Worn by numerous celebrities from Beyonce and Solange to Zendaya , Brother Vellies garnered a cult following, having won the CFDA Fashion Fund in 2015 . Rather than a one-to-one model, Aurora created Brother Vellies in hopes to give jobs to local artisans in Africa by collaborating with their workshop...
Feb 02, 2020•57 min•Ep 5•Transcript available on Metacast Salehe Bembury is Versace's Senior Designer of Men' Footwear and Sneakers. You might recognize one of his famous designs before even realizing he was behind it. From Yeezy's military boot and Cole Haan's LunarGrand shoe to Versace's Chain Reaction sneaker, Salehe boasts of an impressive resume. The Tribeca, New York native grew up surrounded by the arts with a passion for footwear because sneakers allowed a "sense of discovery." In this episode the modern day Renaissance man breaks down hi...
Jan 26, 2020•2 hr 39 min•Ep 4•Transcript available on Metacast Drieke Leenknegt is a Global Brand Innovator and Marketing Executive who worked at Nike for twenty years. Her work has been crucial in Nike's early development of Nike Sportswear, Nike Energy Marketing and Nike collaborations to name a few. The Belgium native describes her path to Nike as more "non-linear" in that her career had a more sporadic trajectory, having worked in radio and advertising before landing a role in their communications department. She would eventually work in var...
Jan 19, 2020•1 hr 22 min•Ep 3•Transcript available on Metacast Kerby Jean-Raymond is the Founder of Pyer Moss and Artistic Director of Reebok Studies. Merging luxe and streetwear, Pyer Moss is the mens-and womenswear label changing the fashion industry by storm. Since 2013, Pyer Moss has had an impenetrable force gaining favor from notable celebrities, winning the CFDA Fashion Fund Prize, being named Forbes 30 under 30 and Times Next 100 List and much more. Despite his wild success, Kerby admits that his journey was riddled with failed investor relationship...
Jan 12, 2020•1 hr 28 min•Ep 2•Transcript available on Metacast For our Season 7 opener, Jeff sits down with Edson Sabajo and Guillaume "Gee" Schmidt, Co-Founders of Dutch streetwear brand Patta. For the past 15 years, they've built a cult following where they've pioneered the movement of streetwear becoming architects for other upcoming brands to make way. Started in 2005, the two met working at popular vinyl store, Fat Beats, where they bonded over their love of hip-hop. The two eventually turned their hobby into a business and began traveling to cit...
Jan 05, 2020•1 hr 4 min•Ep 1•Transcript available on Metacast As Business of HYPE preps for season 7 in the coming new year, we wanted to bring your attention to another podcast, Behind the Baller Podcast with Ben Baller: http://behindtheballerpod.com/ . Previously, jeff interviewed the famed jeweler on an episode of Business of HYPE : https://hypebeast.com/2018/8/ben-baller-jeweler-life-story-interview-jeff-staple-busines-of-hype-episode-15 where he thoroughly discussed his tumultuous journey from music management all the way to becoming the g...
Dec 22, 2019•1 hr 15 min•Transcript available on Metacast On the heels of its seventh season, the team behind Business of HYPE wanted to take advantage of this seasonal break to offer some insight into how each episode is produced. What most may not know is that our team consists of members situated all over the States, each having their own respective jobs. So what may seem like a casual conversation between two creatives in front of a microphone, takes much more detailed work behind-the-scenes. Our traveling host, jeffstaple , also runs his own...
Dec 08, 2019•1 hr 29 min•Transcript available on Metacast While Business of HYPE currently takes a seasonal break, revisit our episode with Melody Ehsani from season 1 (ICYMI: in case you missed it). The designer, known for her namesake label, is known for her infectious designs ranging from jewelry, clothing, accessories and frequented sneaker collaborations. Since this interview was recorded (nearly a year and half ago), much has happened to Melody. She's opened a second store in New York, launched a collaboration with Serena Williams and Laury...
Nov 24, 2019•59 min•Transcript available on Metacast With season 6 under wraps, we bring you a special bonus episode as we prep for season 7. In this episode, jeffstaple sat down with three innovative footwear designers around the globe— Helen Kirkum , Shun Hirose of RECOUTURE and Alex Nash —and is later joined by adidas’ MakerLab Creative Director, Jose Cabaco, Senior Director of Digital Strategy, Tareq Nazlawy and adidas Statement Creative Director, Yohan Ham. Part of the brand's new initiative called MakerLab , the three designers were in...
Nov 10, 2019•2 hr 47 min•Transcript available on Metacast Joe "Freshgoods" Robinson is a designer from Chicago whose quirky collaborations and pun-intended designs have garnered him a cult following. His brick & mortar store, Fat Tiger: http://www.fattigerworkshop.com/ , is a creative space that hosts pop-ups, workshops and sells an amalgamation of clothes made by various designers. In the past few years Joe has traveled the world showcasing pop-ups for his brand Joe Freshgoods: https://joefreshgoods.com and Don't Be Mad: https://www.dont-be-mad.co...
Oct 27, 2019•1 hr 28 min•Ep 10•Transcript available on Metacast Rob Cristofaro is the Co-Founder of Alife and Treis Hill is the Partner and General Manager of Alife. An all-in-one footwear, art, streetwear store also serving as a creative agency, the brand has been a forerunner in the streetwear industry, laying the foundation for the DNA of "hype" before "hype" was a thing. Twenty years ago, Alife was founded by Arnaud Delecolle, Tony Arcabascio, Tammy Brainard and Rob Cristofaro, the group met working together at Sportswear International , what was then an...
Oct 21, 2019•1 hr 19 min•Ep 9•Transcript available on Metacast Earlier in the year, jeff sat down with the Co-Founder and Chief Culture Officer of WeWork, Miguel McKelvey. What started as a single office in New York to now being located in 100 cities globally, the former architect details how he built his massive company. Despite current shortcomings, he stresses that WeWork was founded upon the “fundamental human need for connection” and shares its foundational beliefs on creativity, collaboration and connection. As always, thank you for tuning into ...
Oct 13, 2019•1 hr 2 min•Ep 8•Transcript available on Metacast Christina Paik is a photographer who's worked with a major labels from Stüssy and Kith to Off-White and Comme des Garçons and plenty more. While she's made a name for herself in fashion, Christina is also a fine art photographer, consultant, stylist and influencer. Her body of work constantly pushes the boundaries of where photography can go and challenges viewers to observe through a different perspective. In this episode she reflects on her long-standing career, her complex relationship with s...
Oct 06, 2019•1 hr 25 min•Ep 7•Transcript available on Metacast Liz Beecroft is a psychotherapist and licensed master social worker currently focusing in foster care who was recently chosen for Nike’s “NYC By You” sneaker design contest. With a stylish Instagram that integrates fashion, footwear and mental health awareness, she's trying to break stigmas and create transparent dialogue for today's youth. In this episode she discusses balancing social work with her streetwear interests, breaking social stigmas about feelings and the process behind her "In My F...
Sep 29, 2019•1 hr 5 min•Ep 6•Transcript available on Metacast Mike Cherman is a designer and founder of Chinatown Market . Jeanne Grey is an influencer and founder of GREYLAYERS and Scott Patt is an artist and Chief Creative Officer of Cole Haan . In this intimate, live recording inside Cole Haan’s Soho location, jeffstaple discusses how each of these three entrepreneurs created their own unique paths to success. Joined together by their hustle and hard work, all three have managed to turn their passions into long-standing careers. Mike and Jeanne ar...
Sep 22, 2019•46 min•Ep 5•Transcript available on Metacast Jason Markk is the founder of his name-sake cleaning solution that changed the landscape of the sneaker industry. After reading Rich Dad Poor Dad , the California native was inspired to view his life through a lens of opportunity and has since applied this perspective throughout his business. From advertising and DJing to sales and retail, Jason's had a wide-range of careers all of which have taught him the art of entrepreneurship. In this episode he breaks down his early beginnings and inspirat...
Sep 15, 2019•1 hr 22 min•Ep 4•Transcript available on Metacast Sharifa Murdock is the Co-Owner of Liberty Fairs and Founder of ENVSN Festival . From working retail at Atrium to partnering with Sam Ben-Avraham to change the landscape of trade shows, she details the value of hard work, the desire to give back to her community, the need for work-life balance and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE , The Anthropology , The HYPE Report...
Sep 08, 2019•1 hr 9 min•Ep 3•Transcript available on Metacast Tremaine Emory is the co-founder of No Vacancy Inn — a global, nomadic collective featuring a medley of nightlife mixed with art and fashion, catching the likes of A$AP Mob, Virgil Abloh and GOOD Music to name a few. He sits down with jeffstaple to discuss his past days of working in a stock room to traveling the world to create an influential creative collective alongside his partner Acyde. He also details the impact of working at Marc Jacobs, the cost of ambition and much more. As always, than...
Sep 01, 2019•1 hr 29 min•Ep 2•Transcript available on Metacast Alexandre Arnault is the CEO of RIMOWA and Kim Jones is the Artistic Director of Dior Men's . On the season 6 premiere of Business of HYPE, jeff sits down with both to discuss their cutting-edge collaboration that not only elevates the culture of travel, but also pushes the boundaries of fashion today. They discuss RIMOWA’s transition to LVMH, the inner workings of their collaboration, the impact of streetwear and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HY...
Aug 25, 2019•53 min•Ep 1•Transcript available on Metacast 
